I am a brand designer and visual storyteller who has built identities, brand systems, and communication design for 25-30 clients across 10+ industries — from EdTech startups and F&B chains to real estate firms and wellness brands. With an architecture background and 3+ years in brand design, I bring a design thinking approach rooted in visual research, mood-boarding, and conceptual craft, independently owning the full process from brand discovery to final delivery across print and digital media.…

Smrutishree Samanta

I am a brand designer and visual storyteller who has built identities, brand systems, and communication design for 25-30 clients across 10+ industries — from EdTech startups and F&B chains to real estate firms and wellness brands. With an architecture background and 3+ years in brand design, I bring a design thinking approach rooted in visual research, mood-boarding, and conceptual craft, independently owning the full process from brand discovery to final delivery across print and digital media.…

Available to hire

I am a brand designer and visual storyteller who has built identities, brand systems, and communication design for 25-30 clients across 10+ industries — from EdTech startups and F&B chains to real estate firms and wellness brands.

With an architecture background and 3+ years in brand design, I bring a design thinking approach rooted in visual research, mood-boarding, and conceptual craft, independently owning the full process from brand discovery to final delivery across print and digital media.

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Language

English
Advanced
Hindi
Advanced
Panjabi, Punjabi
Advanced
Oriya
Intermediate

Work Experience

Graphic Designer at The Future Canvas
July 1, 2024 - Present
Led brand identity and visual communication design for 20–25 clients across education, retail, wellness, real estate, F&B, EdTech, Infratech, and music, owning the full process from discovery and moodboarding to logo suites, brand guidelines, typography systems, and colour palettes. Delivered 100+ assets across print and digital media; contributed to 3× social engagement growth for the brand.
Graphic Designer at Celeste Experience
February 1, 2024 - April 1, 2024
Designed end-to-end brand kits for real estate and F&B clients — brand identity, visual tone, layout systems, and print/digital collateral; applied research-led approach to strengthen brand recognition and cross-touchpoint consistency.
Graphic Designer at Flash Digital Solutions
August 1, 2023 - January 31, 2024
Developed print and digital marketing assets (brochures, visiting cards, promotional materials) for SME clients; produced digital ad creatives and assets that improved campaign performance and brand visibility.
Graphic Designer at Food Future Foundation
April 1, 2023 - July 31, 2023
Created print and digital collateral for national advocacy campaigns, booklets, flyers, exhibition standees; designed accessible visual communication assets to support large-scale public outreach across print and digital channels.

Education

Bachelor of Architecture (B.Arch) at Chandigarh University, Punjab Gharuan
January 1, 2016 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Transportation & Logistics, Travel & Hospitality, Retail, Healthcare, Education, Real Estate & Construction, Software & Internet, Other
    Packaging Design

    Legend says it was offered to Gautam Buddha, and even today, it carries a distinct aroma, a deeper nutritional value, and a quiet cultural legacy that has survived for centuries. But somewhere along the way, this grain became just another product on a shelf.

    Kkhavo is an attempt to bring it back to what it truly is something rooted, meaningful, and worth experiencing with intention

    Hoarding design for a dating app.