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I am a results-oriented Digital Marketing Specialist with 4 years of experience in content strategy and international impact projects. I have a proven track record of driving donor retention and community growth for global NGO partners, including notable programs with Liberty in North Korea and Radio Free Asia. By analyzing user behavior via Google Analytics to develop targeted personas and spearheading a multi-channel web renewal, I boosted social-to-web connectivity, achieved a Google Lighthouse SEO score of 92, and successfully drove a 45% increase in recurring donations (H2 vs H1). I also have a keen eye for lifestyle trends, utilizing them to produce engaging long-form blog content and high-quality video content using Adobe Premiere Pro to foster a deep sense of community belonging.…I am a results-oriented Digital Marketing Specialist with 4 years of experience in content strategy and international impact projects. I have a proven track record of driving donor retention and community growth for global NGO partners, including notable programs with Liberty in North Korea and Radio Free Asia. By analyzing user behavior via Google Analytics to develop targeted personas and spearheading a multi-channel web renewal, I boosted social-to-web connectivity, achieved a Google Lighthouse SEO score of 92, and successfully drove a 45% increase in recurring donations (H2 vs H1). I also have a keen eye for lifestyle trends, utilizing them to produce engaging long-form blog content and high-quality video content using Adobe Premiere Pro to foster a deep sense of community belonging.

Sodam Han

Video Editor, Digital Marketer, Content Creator, +1

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I am a results-oriented Digital Marketing Specialist with 4 years of experience in content strategy and international impact projects. I have a proven track record of driving donor retention and community growth for global NGO partners, including notable programs with Liberty in North Korea and Radio Free Asia. By analyzing user behavior via Google Analytics to develop targeted personas and spearheading a multi-channel web renewal, I boosted social-to-web connectivity, achieved a Google Lighthouse SEO score of 92, and successfully drove a 45% increase in recurring donations (H2 vs H1). I also have a keen eye for lifestyle trends, utilizing them to produce engaging long-form blog content and high-quality video content using Adobe Premiere Pro to foster a deep sense of community belonging.…I am a results-oriented Digital Marketing Specialist with 4 years of experience in content strategy and international impact projects. I have a proven track record of driving donor retention and community growth for global NGO partners, including notable programs with Liberty in North Korea and Radio Free Asia. By analyzing user behavior via Google Analytics to develop targeted personas and spearheading a multi-channel web renewal, I boosted social-to-web connectivity, achieved a Google Lighthouse SEO score of 92, and successfully drove a 45% increase in recurring donations (H2 vs H1). I also have a keen eye for lifestyle trends, utilizing them to produce engaging long-form blog content and high-quality video content using Adobe Premiere Pro to foster a deep sense of community belonging.

Available to hire

I am a results-oriented Digital Marketing Specialist with 4 years of experience in content strategy and international impact projects. I have a proven track record of driving donor retention and community growth for global NGO partners, including notable programs with Liberty in North Korea and Radio Free Asia.
By analyzing user behavior via Google Analytics to develop targeted personas and spearheading a multi-channel web renewal, I boosted social-to-web connectivity, achieved a Google Lighthouse SEO score of 92, and successfully drove a 45% increase in recurring donations (H2 vs H1).
I also have a keen eye for lifestyle trends, utilizing them to produce engaging long-form blog content and high-quality video content using Adobe Premiere Pro to foster a deep sense of community belonging.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Korean

Fluent

English

Advanced

German

Beginner

Work Experience

Marketing Coordinator at Liberty in North Korea

January 1, 2022 - December 1, 2025

Led web strategy and technical SEO; rebuilt a comprehensive nonprofit site using a no-code platform, achieving a Lighthouse SEO score of 92. Drove organic growth through a long-term content strategy; primary acquisition channel with 38.6% of sessions. Managed CRM, email newsletters, and multi-channel marketing; increased social engagement to 64.8% and monthly recurring donations by 45%.

Video Producer & Content Editor at Liberty in North Korea (Project with Radio Free Asia)

May 1, 2021 - November 1, 2021

Synthesized 5–7 hours of raw footage into 10-minute episodes; delivered a 10-episode video series documenting North Korean defectors' daily lives; optimized thumbnails and metadata to maximize viewer retention.

Marketing Intern at Citi-Kyung Hee University NGO Internship Program

May 1, 2020 - November 1, 2020

Supported multi-channel content marketing and International Women's Day campaign planning for Liberty in North Korea.

Digital Content Creator at Ambassador Program of Korea Hope Foundation

March 1, 2018 - June 1, 2018

Produced a 5-part short-form video series highlighting institutional mission; optimized assets with dynamic subtitling to expand audience; generated 30,000+ cumulative views.

Global Volunteer at KOICA – Uganda

September 1, 2017 - February 1, 2018

Launched sack-farming initiative with local female leader; distributed gardening kits and nutrition education to 50+ households; developed digital outreach and produced promotional videos; earned recognition in Global Talent YouTube contest.

Global Volunteer at KOICA – Myanmar

August 1, 2019 - January 1, 2020

Managed a $10,000 budget to build two sanitation facilities, conducted hygiene workshops, supported 100+ preschoolers; produced 30+ localized videos; coordinated digital PR and received a Certificate of Commendation from KUCSS.