Hi, I’m Sofia Drandaki, a creative director and social media strategist passionate about fashion, visual storytelling, and building authentic digital communities. I develop campaign concepts, copy, and visuals for social platforms, collaborating with photographers, creators, and stylists to deliver cohesive narratives with a keen eye for AI-enhanced visuals and emerging cultural trends. Over the past several years, I’ve led campaigns for fashion and lifestyle brands across Madrid and Athens, driving measurable growth, a stronger brand voice, and engaging audience experiences. My work bridges creative direction, influencer marketing, and data-driven strategy, balancing imagination with performance. I’m excited about the opportunity to shape Galvier’s digital voice and grow a vibrant online community through bold, thoughtful storytelling that defines a strong brand DNA.…

Sofia Randaki

Hi, I’m Sofia Drandaki, a creative director and social media strategist passionate about fashion, visual storytelling, and building authentic digital communities. I develop campaign concepts, copy, and visuals for social platforms, collaborating with photographers, creators, and stylists to deliver cohesive narratives with a keen eye for AI-enhanced visuals and emerging cultural trends. Over the past several years, I’ve led campaigns for fashion and lifestyle brands across Madrid and Athens, driving measurable growth, a stronger brand voice, and engaging audience experiences. My work bridges creative direction, influencer marketing, and data-driven strategy, balancing imagination with performance. I’m excited about the opportunity to shape Galvier’s digital voice and grow a vibrant online community through bold, thoughtful storytelling that defines a strong brand DNA.…

Available to hire

Hi, I’m Sofia Drandaki, a creative director and social media strategist passionate about fashion, visual storytelling, and building authentic digital communities. I develop campaign concepts, copy, and visuals for social platforms, collaborating with photographers, creators, and stylists to deliver cohesive narratives with a keen eye for AI-enhanced visuals and emerging cultural trends.

Over the past several years, I’ve led campaigns for fashion and lifestyle brands across Madrid and Athens, driving measurable growth, a stronger brand voice, and engaging audience experiences. My work bridges creative direction, influencer marketing, and data-driven strategy, balancing imagination with performance. I’m excited about the opportunity to shape Galvier’s digital voice and grow a vibrant online community through bold, thoughtful storytelling that defines a strong brand DNA.

See more

Language

English
Fluent
Spanish; Castilian
Fluent
Greek, Modern
Fluent

Work Experience

E-commerce Specialist at Doofinder
July 1, 2025 - July 1, 2025
Supported digital campaigns for fashion and retail clients, enhancing content performance and engagement. Strengthened brand storytelling across localized campaigns.
Freelance – Creative Direction at Self-employed
January 1, 2025 - November 3, 2025
Developed TikTok and Instagram campaign concepts and creative copy for fashion and lifestyle brands. Collaborated with creators, photographers, and stylists to craft cohesive storytelling across visual assets. Produced AI-enhanced visuals inspired by emerging fashion and cultural trends.
Advertising Consultant at Yellow Pages
September 1, 2023 - September 1, 2023
Advised small business clients on creative communications strategies and brand visibility online.
Social Media Manager at @rocknroll (355K Followers)
December 1, 2022 - December 1, 2022
Produced short-form video content for a Gen-Z audience, driving measurable engagement growth. Collaborated with influencers to build trend-driven, authentic storytelling. Enhanced brand voice and visual identity through consistent content formats.
Creative & Content Director at Studio noir
May 1, 2022 - May 1, 2022
Directed creative campaigns for fashion clients, increasing brands sales by 130%. Managed creative teams and campaign execution from concept to delivery. Conducted creative testing to improve content engagement and audience growth.
Promoter at West SA Marketing Agency
January 1, 2021 - January 1, 2021
Early roles in marketing and event promotion.
Brand Ambassador at La Prairie
January 1, 2019 - January 1, 2019
Brand ambassador activities in 2019.
Event Coordinator at Cinema Alive
January 1, 2019 - January 1, 2019
Event coordination and on-site management.

Education

Master's in Fashion Communication at IED Madrid
September 1, 2024 - June 1, 2025
Bachelor's in Business Administration (Marketing) at University of West Attica, Athens
January 1, 2018 - January 1, 2022
Erasmus in Marketing & Communication at Rey Juan Carlos University
January 1, 2021 - January 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services