Journalist and communications professional with experience in news writing, media relations, and digital content. I’ve produced press releases, newsletters, interviews, and editorial pieces, and supported press office and brand communications across digital platforms. Multilingual and comfortable using CRM tools, with a strong interest in storytelling, audience engagement, and building meaningful media relationships. Seeking opportunities in communications, PR/media relations, content writing, or digital communications. I’m multilingual and proficient with CRM tools, and I’ve contributed to digital campaigns across organizations in Brazil and abroad, collaborating with cross-functional teams to deliver compelling narratives and measurable results. I’m excited to continue building engaging media programs and transforming insights into storytelling that resonates with audiences.

Sofia Martins

Journalist and communications professional with experience in news writing, media relations, and digital content. I’ve produced press releases, newsletters, interviews, and editorial pieces, and supported press office and brand communications across digital platforms. Multilingual and comfortable using CRM tools, with a strong interest in storytelling, audience engagement, and building meaningful media relationships. Seeking opportunities in communications, PR/media relations, content writing, or digital communications. I’m multilingual and proficient with CRM tools, and I’ve contributed to digital campaigns across organizations in Brazil and abroad, collaborating with cross-functional teams to deliver compelling narratives and measurable results. I’m excited to continue building engaging media programs and transforming insights into storytelling that resonates with audiences.

Available to hire

Journalist and communications professional with experience in news writing, media relations, and digital content. I’ve produced press releases, newsletters, interviews, and editorial pieces, and supported press office and brand communications across digital platforms. Multilingual and comfortable using CRM tools, with a strong interest in storytelling, audience engagement, and building meaningful media relationships. Seeking opportunities in communications, PR/media relations, content writing, or digital communications.

I’m multilingual and proficient with CRM tools, and I’ve contributed to digital campaigns across organizations in Brazil and abroad, collaborating with cross-functional teams to deliver compelling narratives and measurable results. I’m excited to continue building engaging media programs and transforming insights into storytelling that resonates with audiences.

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Experience Level

Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Beginner
Italian
Beginner

Work Experience

Communications and Media Relations Coordinator at AHK Rio
January 1, 2022 - January 1, 2025
Developed and managed digital communications content, including social media, marketing emails, and press releases to strengthen brand visibility and audience engagement. Produced and managed institutional newsletters and curated industry news for distribution across email campaigns and the Chamber’s website. Created editorial and PR content on key topics such as energy transition, sustainability, and international business, supporting the organization’s communication and public affairs initiatives.
Digital Marketing Specialist at LOVVO Agency
January 1, 2020 - January 1, 2022
Developed and executed social media campaigns that increased Instagram engagement by 40%, growing followers and driving brand awareness. Managed targeted digital advertising and email marketing campaigns, improving click-through rates and lead generation across multiple channels. Analyzed performance metrics using analytics tools to optimize campaigns, refine strategy, and maximize ROI for marketing initiatives.
Support Representative – Client Services at Farm Rio
January 1, 2017 - January 1, 2019
Delivered empathetic and solutions-focused client support, resolving inquiries efficiently while maintaining high customer satisfaction. Built and maintained strong client relationships by actively listening, understanding needs, and providing personalized guidance to enhance customer experience. Documented and tracked client interactions using CRM tools, identifying trends and opportunities to improve service quality and operational efficiency.

Education

Master’s Digital Marketing at Rome Business School
January 1, 2025 - January 1, 2026
Bachelor's Degree in Social Communication & Journalism at Faculdades Integradas Hélio Alonso
January 1, 2018 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Consumer Goods, Education