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Hi, I’m Sofiya Kiseleva—a marketing and content creation professional based in St. John’s, Canada. I specialize in social media strategy, cross-channel content production, and data-driven marketing for ecommerce and brand storytelling. I thrive in collaborative teams and love turning big ideas into engaging campaigns that resonate with audiences. Over the years I’ve led social campaigns across Instagram, Facebook, and TikTok, built cohesive brand voices, and supported product launches with visuals and performance-driven content. I’m excited to continue growing with a dynamic company where storytelling meets analytics, design, and growth.…Hi, I’m Sofiya Kiseleva—a marketing and content creation professional based in St. John’s, Canada. I specialize in social media strategy, cross-channel content production, and data-driven marketing for ecommerce and brand storytelling. I thrive in collaborative teams and love turning big ideas into engaging campaigns that resonate with audiences. Over the years I’ve led social campaigns across Instagram, Facebook, and TikTok, built cohesive brand voices, and supported product launches with visuals and performance-driven content. I’m excited to continue growing with a dynamic company where storytelling meets analytics, design, and growth.

Sofiya Kiseleva

Social Media Manager, Content Creator, Digital Marketer, +2

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Hi, I’m Sofiya Kiseleva—a marketing and content creation professional based in St. John’s, Canada. I specialize in social media strategy, cross-channel content production, and data-driven marketing for ecommerce and brand storytelling. I thrive in collaborative teams and love turning big ideas into engaging campaigns that resonate with audiences. Over the years I’ve led social campaigns across Instagram, Facebook, and TikTok, built cohesive brand voices, and supported product launches with visuals and performance-driven content. I’m excited to continue growing with a dynamic company where storytelling meets analytics, design, and growth.…Hi, I’m Sofiya Kiseleva—a marketing and content creation professional based in St. John’s, Canada. I specialize in social media strategy, cross-channel content production, and data-driven marketing for ecommerce and brand storytelling. I thrive in collaborative teams and love turning big ideas into engaging campaigns that resonate with audiences. Over the years I’ve led social campaigns across Instagram, Facebook, and TikTok, built cohesive brand voices, and supported product launches with visuals and performance-driven content. I’m excited to continue growing with a dynamic company where storytelling meets analytics, design, and growth.

Available to hire

Hi, I’m Sofiya Kiseleva—a marketing and content creation professional based in St. John’s, Canada. I specialize in social media strategy, cross-channel content production, and data-driven marketing for ecommerce and brand storytelling. I thrive in collaborative teams and love turning big ideas into engaging campaigns that resonate with audiences.

Over the years I’ve led social campaigns across Instagram, Facebook, and TikTok, built cohesive brand voices, and supported product launches with visuals and performance-driven content. I’m excited to continue growing with a dynamic company where storytelling meets analytics, design, and growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Social Media Coordinator at Eclipse Stores Inc.

January 1, 2025 - Present

Own and execute Eclipse’s social media presence across Instagram, Facebook, and TikTok; plan, produce, and edit short-form video content (Reels & TikTok); develop cohesive social media strategies aligned with brand, marketing, and sales goals; collaborate cross-functionally with marketing, e-commerce, and creative teams to support promotions, product launches, seasonal campaigns, and brand storytelling; manage daily posting schedules, captions, and on-platform engagement to build an active, loyal community; track content performance and KPIs to inform creative decisions and optimize future content; stay ahead of trends and platform updates to maintain relevance and competitiveness; source and support influencer campaigns to produce authentic social assets.

Facebook Ads Specialist at DigitalPulsePro

August 1, 2024 - November 1, 2024

Campaign strategy and execution: developed, implemented, and managed Facebook advertising campaigns aligned with client goals; Creative development: collaborated with clients and internal teams to create compelling ad creatives (graphics, copy, video content); Audience targeting: utilized advanced techniques to reach specific demographics, interests, and behaviors; Performance analysis: monitored and reported on metrics with actionable insights; Budget management: allocated ad budgets to maximize ROI; Client communication: provided regular updates and recommendations; Stayed current with trends, tools, and best practices in Facebook advertising and digital marketing.

Account Liaison at Robot Interactive + Marketing

May 1, 2023 - August 1, 2023

Managed social media accounts for a range of clients; coordinated content planning calendars to ensure consistent brand messaging; assisted on major video production shoots; organized and analyzed social media and online ad analytics for client presentations; prepared proposals for potential agency clients; created on-site visual content for client social channels; supported outreach and campaign initiatives.

Marketing Intern at Mysa

January 5, 2022 - April 22, 2022

Coordinated marketing team members using project management software; organized campaigns and content using project management tools; created and managed project briefs with timelines; designed organic social media posts; organized and scheduled social media content with optimized posting times and copy; supported influencer marketing campaigns; conducted influencer research for potential collaborations; contributed to on-site video content for TikTok paid advertising; developed onboarding documentation for new hires/interns; assisted with coordinating PR announcements.

Marketing Intern at Mysa

August 31, 2022 - December 16, 2022

Continued coordination of marketing tasks; contributed to content creation and scheduling; supported PR and marketing campaigns; assisted with analytics and reporting; helped with campaign planning and execution.

Marketing and Communications Assistant at Memorial University of Newfoundland Athletics

September 1, 2021 - December 31, 2021

Updated university athletics website with articles and photographs; managed social media planning for marketing strategies and communications; coordinated with writers for timely athletic updates; organized necessary elements for update articles and social media posts.