I am Sofia Macip Hefferan, a BSc Film and Television Production graduate from the University of York with a strong interest in video editing, producing, marketing, and media. I have a proven ability to produce, film and edit high-quality content, applying a variety of editing and media techniques, focusing on montages, jump cuts, and continuity editing to grow followers' engagement. I've flourished in diverse environments having lived and studied in six countries. Flexible and adaptable to work with other departments while offering a fresh global perspective. Balanced interpersonal and analytical skills, integrated with production and editing abilities, help me boost viewership, engagement, and retention while meeting tight deadlines—whether working solo or leading a team.

Sofia Macip Hefferan

I am Sofia Macip Hefferan, a BSc Film and Television Production graduate from the University of York with a strong interest in video editing, producing, marketing, and media. I have a proven ability to produce, film and edit high-quality content, applying a variety of editing and media techniques, focusing on montages, jump cuts, and continuity editing to grow followers' engagement. I've flourished in diverse environments having lived and studied in six countries. Flexible and adaptable to work with other departments while offering a fresh global perspective. Balanced interpersonal and analytical skills, integrated with production and editing abilities, help me boost viewership, engagement, and retention while meeting tight deadlines—whether working solo or leading a team.

Available to hire

I am Sofia Macip Hefferan, a BSc Film and Television Production graduate from the University of York with a strong interest in video editing, producing, marketing, and media. I have a proven ability to produce, film and edit high-quality content, applying a variety of editing and media techniques, focusing on montages, jump cuts, and continuity editing to grow followers’ engagement.

I’ve flourished in diverse environments having lived and studied in six countries. Flexible and adaptable to work with other departments while offering a fresh global perspective. Balanced interpersonal and analytical skills, integrated with production and editing abilities, help me boost viewership, engagement, and retention while meeting tight deadlines—whether working solo or leading a team.

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Language

Spanish; Castilian
Fluent
English
Fluent
Portuguese
Advanced
French
Intermediate

Work Experience

Video Editor and Producer at Life Of Lily
January 1, 2024 - January 1, 2025
Managed the production, filming and editing of engaging video content for 3+ social media platforms (YouTube, Instagram, TikTok). Led end-to-end production processes, content strategy, post-production editing and viewer analytics to ensure delivery of high-quality videos aligned with brand identity and messaging goals.
Co-Producer at Roses YSTV
April 1, 2023 - Present
Coordinated, communicated, and managed live streaming events for Table Tennis fixtures in Roses 2023, reaching an audience of 915+ people. Streamlined graphics and transitions, contributing to audience engagement and production quality.
Team Leader at Roses YSTV
June 1, 2023 - June 1, 2025
Managed a team of 25+ employees, effectively leading through tasks, fostering a collaborative environment, optimizing delegation, and ensuring engagement to meet project targets.
Digital Creativity Intern at University of York, Chemistry Department
January 1, 2022 - April 1, 2022
Developed and executed a plan including the creation of various informative resources, leading to a 26% increase in content engagement. Led the creation of the ICE website and social media pages, enhancing accessibility and digital presence. Designed visual content across platforms using the Adobe Creative Suite to maintain consistency.

Education

BSc Film and Television Production at University of York
September 1, 2020 - July 1, 2023
International Baccalaureate at Haut-Lac International School
August 1, 2018 - June 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Software & Internet