Fashion Designer, Pattern Maker & Creative Director based in Paris with experience across luxury fashion, editorial, and bespoke garment development. I have collaborated with brands including Karl Lagerfeld, MM6 Maison Margiela and Youth of Paris, contributing to design, pattern making, art direction, and visual development. My work has been worn by artists and public figures such as Winnie Harlow, Bloody Osiris, BKTHERULA, Ufo361, Dina Ayada, and 070 Shake, and featured in GQ France, Hypebeast, Netflix, Sorbet Magazine, House of Solo, and Roll Up UK. I specialize in garment design, pattern making, creative direction, image retouching, and AI-assisted creative workflows, delivering high-quality work with strong attention to detail.

Sonay Yilmaz

Fashion Designer, Pattern Maker & Creative Director based in Paris with experience across luxury fashion, editorial, and bespoke garment development. I have collaborated with brands including Karl Lagerfeld, MM6 Maison Margiela and Youth of Paris, contributing to design, pattern making, art direction, and visual development. My work has been worn by artists and public figures such as Winnie Harlow, Bloody Osiris, BKTHERULA, Ufo361, Dina Ayada, and 070 Shake, and featured in GQ France, Hypebeast, Netflix, Sorbet Magazine, House of Solo, and Roll Up UK. I specialize in garment design, pattern making, creative direction, image retouching, and AI-assisted creative workflows, delivering high-quality work with strong attention to detail.

Available to hire

Fashion Designer, Pattern Maker & Creative Director based in Paris with experience across luxury fashion, editorial, and bespoke garment development. I have collaborated with brands including Karl Lagerfeld, MM6 Maison Margiela and Youth of Paris, contributing to design, pattern making, art direction, and visual development. My work has been worn by artists and public figures such as Winnie Harlow, Bloody Osiris, BKTHERULA, Ufo361, Dina Ayada, and 070 Shake, and featured in GQ France, Hypebeast, Netflix, Sorbet Magazine, House of Solo, and Roll Up UK. I specialize in garment design, pattern making, creative direction, image retouching, and AI-assisted creative workflows, delivering high-quality work with strong attention to detail.

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Language

French
Fluent
English
Fluent
German
Fluent
Turkish
Advanced

Work Experience

Freelance Fashion Designer & Product Developer at Philipe Laques (Eren Bektaş)
April 1, 2026 - Present
Provided product development for an emerging fashion brand, including garment design, collection development, and concept research. Produced patterns, developed prototypes and samples, and contributed to the creative direction and development of brand identity.
Freelance Fashion Designer & Leather Product Developer at Mommy I'm Sorry
April 1, 2026 - Present
Led development of the brand’s leather apparel line, designing and producing handcrafted garments and jackets. Managed the full workflow from concept, pattern making, and prototyping to final production, while contributing to the brand’s creative identity growth.
Creative Assistant at Vanity Teen
April 1, 2026 - Present
Supported fashion editorial productions by coordinating styling and backstage operations during photoshoots. Contributed to art direction and visual research for digital editorials, working closely with photographers, stylists, and multidisciplinary creative teams to maintain visual consistency and production quality.
Assistant Image & Projects at Karl Lagerfeld
September 1, 2025 - March 1, 2026
Assisted Caroline Lebar with art direction and visual development for Karl Lagerfeld projects. Contributed to visual identity, spatial storytelling, event concepts, and immersive brand experiences, including the Karl Lagerfeld UAE Residences and the Paris Hilton collaboration for Paris Fashion Week 2025.
Tailoring Assistant at Atelier Tailor’d
June 1, 2025 - September 12, 2025
Developed strong expertise in leatherwork, applying specialised adhesives, precise cutting, and advanced shaping techniques. Skilled in the use of artisanal tools (e.g., hammers, presses, edge tools) tailored to the requirements of each material. Maintained a high standard of precision and perfection, ensuring durability, finish, and alignment with luxury craftsmanship. Applied a meticulous eye for detail, where quality lies in accuracy—critical for client satisfaction and artisanal excellence.
Tailoring Assistant at Atelier Tailor’d
June 1, 2025 - September 12, 2025
Developed strong expertise in leatherwork, applying specialised adhesives, precise cutting, and advanced shaping techniques. Skilled in the use of artisanal tools (e.g., hammers, presses, edge tools) tailored to the requirements of each material. Maintained a high standard of precision and perfection, ensuring durability, finish, and alignment with luxury craftsmanship.
Tailoring Assistant at Atelier Tailor’d
June 1, 2025 - September 12, 2025
Developed strong expertise in leatherwork, applying specialised adhesives, precise cutting, and advanced shaping techniques. Skilled in the use of artisanal tools (e.g., hammers, presses, edge tools) tailored to the requirements of each material. Maintained a high standard of precision and perfection, ensuring durability, finish, and alignment with luxury craftsmanship. Applied a meticulous eye for detail, where quality lies in accuracy—critical for client satisfaction and artisanal excellence.
Designer, AI Designer & Pattern Maker at Youth of Paris
October 1, 2023 - Present
Developed capsule collection concepts and custom pieces aligned with the brand’s visual direction. Contributed to creative identity through concept research, silhouette exploration, and garment development.
Independent Fashion Designer at SONAY Paris
October 1, 2023 - Present
Founded SONAY Paris and shaped the brand’s creative identity, collections, and artistic direction. Developed concepts for flagship stores in Paris and London. Designed bespoke garments for artists and creatives, managing the process from concept and pattern making to final handcrafted garments for clients including Bloody Osiris, Bktherula, Ufo361, Winnie Harlow, and Dina Ayada.
Designer and Couturier at Freelance
October 1, 2023 - Present
Delivered design, conceptual development, and visual research for artists, agencies, and international brands (China, London, global). Created custom-made garments and executed design concepts from ideation to final pieces. Designed under own label Sonay for high-profile clients including Sorbet Magazine, Winnie Harlow, Ufo361, Eva Gutowski, GQ France, Bloody Osiris, Youth of Paris, and Bktherula. Developed and coordinated original concepts tailored to each client’s vision, ensuring innovative and high-quality results.
Designer and Couturier at Freelance
October 1, 2023 - Present
Delivered design, conceptual development, and visual research for artists, agencies, and international brands. Created custom-made garments and executed design concepts from ideation to final pieces. Designed under own label Sonay for high-profile clients including Sorbet Magazine, Winnie Harlow, Ufo361, Eva Gutowski, GQ France, Bloody Osiris, Youth of Paris, and Bktherula. Developed and coordinated original concepts tailored to each client’s vision, ensuring innovative and high-quality results.
Designer and Couturier Freelance at Self-employed (Sonay Yilmaz)
October 1, 2023 - Present
Delivered design, conceptual development, and visual research for artists, agencies, and international brands (China, London, global). Created custom-made garments and executed design concepts from ideation to final pieces. Designed under own label Sonay for high-profile clients including Sorbet Magazine, Winnie Harlow, Ufo361, Eva Gutowski, GQ France, Bloody Osiris, Youth of Paris, and Bktherula. Developed and coordinated original concepts tailored to each client’s vision, ensuring innovative and high-quality results.
Assistant Tailor at Atelier Tailor’d
September 1, 2023 - June 1, 2025
Specialized in leather craftsmanship, artisanal construction techniques, and high-end garment manufacturing, supporting garment finishing and production workflows with an emphasis on detail and quality.
Assistant Designer at MM6 Maison Margiela | Mugler | Alexander Wang
September 1, 2023 - September 12, 2025
Assisted in design and collection development, including conceptual work, colour/material research, and design execution. Created technical drawings, including for the shoes of the costumes for Beyoncé’s Renaissance World Tour 2023 (Mugler). Contributed to seasonal concepts, mood boards, and collection proposals, supporting the translation of creative ideas into finished garments. Conducted research to inform design decisions and ensure alignment with brand aesthetics.
Assistant Designer at MM6 Maison Margiela | Mugler | Alexander Wang
September 1, 2023 - September 12, 2025
Assisted in design and collection development, including conceptual work, colour/material research, and design execution. Created technical drawings, including for the shoes of the costumes for Beyoncé’s Renaissance World Tour 2023 (Mugler). Contributed to seasonal concepts, mood boards, and collection proposals, supporting the translation of creative ideas into finished garments.
Assistant Designer at MM6 Maison Margiela | Mugler | Alexander Wang
September 1, 2023 - September 12, 2025
Assisted in design and collection development, including conceptual work, colour/material research, and design execution. Created technical drawings, including for the shoes of the costumes for Beyoncé’s Renaissance World Tour 2023 (Mugler). Contributed to seasonal concepts, mood boards, and collection proposals, supporting the translation of creative ideas into finished garments. Conducted research to inform design decisions and ensure alignment with brand aesthetics.
Assistant Designer at MM6 Maison Margiela • Mugler • Alexander Wang
March 1, 2023 - September 1, 2023
Assisted with collection development, including research on colors/materials and technical drawings. Produced design tasks for Mugler costumes for Beyoncé’s Renaissance World Tour.
Education Sales Assistant at Kenzo
October 1, 2022 - September 12, 2025
Overview of sales strategies and merchandise presentation. Experience working at the cash register and in the stockroom, with improved communication skills through customer interaction.
Sales Assistant at Kenzo
October 1, 2022 - September 12, 2025
Overview of sales strategies and merchandise presentation. Experience working at the cash register and in the stockroom, with improved communication skills through customer interaction.
Sales Assistant at Kenzo (Retail)
October 1, 2022 - September 12, 2025
Overview of sales strategies and merchandise presentation. Experience at cash register and stockroom, with improved communication skills through customer interaction.
Artwork Designer at Pierre Paris Design
June 30, 2022 - September 12, 2025
Designed covers and flyers using Adobe Illustrator and Photoshop.
Artwork at Pierre Paris Design
June 1, 2022 - September 12, 2025
Designed covers and flyers using Adobe Illustrator and Photoshop.
Artwork Designer at Pierre Paris Design
June 1, 2022 - September 12, 2025
Designed covers and flyers using Adobe Illustrator and Photoshop.
Intern at Christophe Guillarmé
March 31, 2022 - September 12, 2025
Provided assistance backstage during Fashion Week runway show.
Intern at Alexandro Fratelli
March 31, 2022 - September 12, 2025
Provided assistance backstage during Fashion Week runway show.
Intern - Backstage Assistant at Christophe Guillarmé
March 31, 2022 - September 12, 2025
Provided assistance backstage during Fashion Week runway show.
Intern - Backstage Assistant at Alexandro Fratelli
March 31, 2022 - September 12, 2025
Provided assistance backstage during Fashion Week runway show.
Intern at Christophe Guillarmé
March 1, 2022 - September 12, 2025
Provided assistance backstage during Fashion Week runway show.
Intern at Alexandro Fratelli
March 1, 2022 - September 12, 2025
Provided assistance backstage during Fashion Week runway show.
Intern at Y/Project
January 31, 2022 - September 12, 2025
Provided assistance backstage during Fashion Week runway show.
Intern - Backstage Assistant at Y/Project
January 31, 2022 - September 12, 2025
Provided assistance backstage during Fashion Week runway show.
Intern at Y/Project
January 1, 2022 - September 12, 2025
Provided assistance backstage during Fashion Week runway show.
Senior Customer Account Manager – German/English (m/f) at Vente-Unique
October 1, 2021 - September 12, 2025
Developed strong teamwork skills and the ability to manage sensitive client situations professionally.
Senior Customer Account Manager – German/English (m/f) at Vente-Unique
October 1, 2021 - September 12, 2025
Developed strong teamwork skills and the ability to manage sensitive client situations professionally.
Senior Customer Account Manager – German/English (m/f) at Vente-Unique
October 1, 2021 - September 12, 2025
Developed strong teamwork skills and the ability to manage sensitive client situations professionally.
Part-Time Gastronomy Worker at Zum Wilder Mann
September 1, 2018 - September 12, 2025
Gastronomy work; responsibilities not specified in resume.
Part-Time Worker at Gastronomy (Zum Wilder Mann)
September 1, 2018 - September 12, 2025
Gastronomy role; customer service and teamwork experience.

Education

Bachelor's in Fashion Design at ESMOD Paris
September 1, 2021 - July 1, 2025
Bachelor’s Degree in Marketing & Innovation Management at CNAM
September 1, 2024 - September 12, 2025
French Language - Niveau B2 at ILS Basel
September 1, 2020 - January 1, 2021
Swiss High School Diploma - Specialisation in Financial Management at Kaufmännische Schule Lörrach
September 1, 2017 - July 1, 2020
Bachelor's in Fashion Design at ESMOD Paris
September 1, 2021 - July 1, 2025
French Language Certificate, Niveau B2 at ILS Basel
September 1, 2020 - January 1, 2021
Swiss High School Diploma - Specialisation in Financial Management at Kaufmännische Schule Lörrach
September 1, 2017 - July 1, 2020
Bachelor’s Degree in Marketing & Innovation Management at Le CNAM
September 1, 2024 - September 12, 2025
Bachelor’s in Fashion Design at ESMOD Paris
September 1, 2021 - July 1, 2025
Bachelor’s Degree in Marketing & Innovation Management at Le CNAM
September 1, 2024 - September 12, 2025
Niveau B2 French Language at ILS Basel
September 1, 2020 - January 1, 2021
High School Diploma - Specialisation in Financial Management at Kaufmännische Schule Lörrach
September 1, 2017 - July 1, 2020
Bachelor’s in Fashion Design at ESMOD Paris
September 1, 2021 - July 1, 2025
Bachelor’s Degree in Marketing & Innovation Management at CNAM
September 1, 2024 - September 1, 2026
High School Diploma - Specialisation in Financial Management at Kaufmännische Schule Lörrach
September 1, 2017 - July 1, 2020
Bachelor’s in Fashion Design at ESMOD Paris
September 1, 2021 - July 31, 2025
Bachelor’s Degree in Marketing & Innovation Management at CNAM
September 1, 2024 - September 1, 2026
High School Diploma - Specialisation in Financial Management at Kaufmännische Schule Lörrach
September 1, 2017 - July 31, 2020
Bachelor’s Degree in Fashion Design at ESMOD Paris
September 1, 2021 - July 1, 2025
Bachelor’s Degree in Marketing & Innovation Management at CNAM
September 1, 2024 - September 1, 2026
High School Diploma (Financial Management) at Kaufmännische Schule Lörrach
September 1, 2017 - July 1, 2020

Qualifications

Adidas Contest Winner - APPEL DE TALENTS 2023
January 11, 2030 - September 12, 2025
ESMOD Contest Winner - Design and Metawear
January 11, 2030 - September 12, 2025
Adidas Contest Winner 2023
January 1, 2023 - July 27, 2026
ESMOD Contest Winner Design 2023
January 1, 2023 - July 27, 2026
ESMOD Contest Winner 2023
January 1, 2023 - July 27, 2026
Adidas Contest Winner 2023
January 1, 2023 - July 27, 2026
Adidas Contest Winner 2023
January 1, 2023 - July 27, 2026
ESMOD Contest Winner Design 2023
January 1, 2023 - July 27, 2026

Industry Experience

Retail, Media & Entertainment, Manufacturing, Professional Services, Other, Education, Consumer Goods