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Hello, I’m Sophia Skaley, a Founder and Creative Director with over 5 years of experience building integrated marketing strategies, brand communications, and digital campaigns across diverse industries. I specialize in leading creative teams, crafting content, and delivering engaging user experiences—from photography and UI/UX to web design and SEO. I’m passionate about turning bold ideas into cohesive brand stories and driving measurable results for clients. I thrive on collaborative, cross‑channel projects that combine strategy, design, and data to achieve business objectives.…Hello, I’m Sophia Skaley, a Founder and Creative Director with over 5 years of experience building integrated marketing strategies, brand communications, and digital campaigns across diverse industries. I specialize in leading creative teams, crafting content, and delivering engaging user experiences—from photography and UI/UX to web design and SEO. I’m passionate about turning bold ideas into cohesive brand stories and driving measurable results for clients. I thrive on collaborative, cross‑channel projects that combine strategy, design, and data to achieve business objectives.

Sophia Skaley

Creative Director, Content Creator, Copywriter, +2

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Hello, I’m Sophia Skaley, a Founder and Creative Director with over 5 years of experience building integrated marketing strategies, brand communications, and digital campaigns across diverse industries. I specialize in leading creative teams, crafting content, and delivering engaging user experiences—from photography and UI/UX to web design and SEO. I’m passionate about turning bold ideas into cohesive brand stories and driving measurable results for clients. I thrive on collaborative, cross‑channel projects that combine strategy, design, and data to achieve business objectives.…Hello, I’m Sophia Skaley, a Founder and Creative Director with over 5 years of experience building integrated marketing strategies, brand communications, and digital campaigns across diverse industries. I specialize in leading creative teams, crafting content, and delivering engaging user experiences—from photography and UI/UX to web design and SEO. I’m passionate about turning bold ideas into cohesive brand stories and driving measurable results for clients. I thrive on collaborative, cross‑channel projects that combine strategy, design, and data to achieve business objectives.

Available to hire

Hello, I’m Sophia Skaley, a Founder and Creative Director with over 5 years of experience building integrated marketing strategies, brand communications, and digital campaigns across diverse industries. I specialize in leading creative teams, crafting content, and delivering engaging user experiences—from photography and UI/UX to web design and SEO. I’m passionate about turning bold ideas into cohesive brand stories and driving measurable results for clients. I thrive on collaborative, cross‑channel projects that combine strategy, design, and data to achieve business objectives.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Founder & Creative Director at Sophia Skaley Marketing & Creative Services

January 1, 2022 - Present

Independently owned and operated freelance marketing practice providing full-service communications, content strategy, creative production, UI/UX design, web design, SEO, paid digital advertising, and client account management. Led cross-disciplinary teams, developed multi-channel campaigns, and built cohesive brand experiences for clients across industries. Built a comprehensive social media framework to drive engagement and growth; provided end-to-end creative direction, photography, and visual design for client projects.

Creative Director at Virago Social Co.

February 2, 2026 - June 2, 2026

Managed marketing initiatives for up to 8 clients across industries including HVAC, fitness, beauty, hospitality, retail, grocery, liquor, and medical aesthetics. Served as Creative Director, Content Creator, Copywriter, Content Planner, Strategist, and Account Manager across all client accounts. Developed and executed social media strategies and content calendars tailored to each client’s brand objectives. Built client websites and social media content; designed assets; oversaw on-site shoots and content capture.

Volunteer Social Media & Content Lead at Cariwest Festival

January 1, 2024 - Present

Volunteer to support the growth and promotion of one of Western Canada’s largest Caribbean arts and culture festivals. Led a small team of volunteers responsible for content capture during festival events; provided creative direction and on-site coordination. Created engaging social media content to raise awareness and involvement; led content planning and execution before, during, and after festival events. Achievements: Grew the festival’s social media following from 3,500 to 4,500 followers in three months through consistent content creation, promotion, and community engagement.