Hi, I’m Sorin Creanga, a data-driven marketer and emerging data scientist with hands-on experience in CRM, email marketing and digital campaigns across Europe. I enjoy turning raw data into clear, actionable insights that drive customer engagement and business growth. Currently pursuing a Foundation Degree in Marketing Management at Business Academy Aarhus in Denmark while applying machine learning and data visualization to real-world problems. My background in creative production and marketing helps me bridge analytics with compelling storytelling to improve outcomes in health care and beyond.

Sorin Creanga

Hi, I’m Sorin Creanga, a data-driven marketer and emerging data scientist with hands-on experience in CRM, email marketing and digital campaigns across Europe. I enjoy turning raw data into clear, actionable insights that drive customer engagement and business growth. Currently pursuing a Foundation Degree in Marketing Management at Business Academy Aarhus in Denmark while applying machine learning and data visualization to real-world problems. My background in creative production and marketing helps me bridge analytics with compelling storytelling to improve outcomes in health care and beyond.

Available to hire

Hi, I’m Sorin Creanga, a data-driven marketer and emerging data scientist with hands-on experience in CRM, email marketing and digital campaigns across Europe. I enjoy turning raw data into clear, actionable insights that drive customer engagement and business growth.

Currently pursuing a Foundation Degree in Marketing Management at Business Academy Aarhus in Denmark while applying machine learning and data visualization to real-world problems. My background in creative production and marketing helps me bridge analytics with compelling storytelling to improve outcomes in health care and beyond.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Advanced

Work Experience

Marketing & Safety Specialist at ByteDance (TikTok)
December 31, 2023 - October 21, 2025
Defined and executed localization strategies to support Ukrainian users; collaborated across product, marketing, and policy teams to ensure a safe and welcoming app environment.
Data Visualization Specialist
September 1, 2023 - Present
Current work focusing on data visualization using Power BI and Excel, SQL; includes HTML/CSS-based design and database design (phpMyAdmin); applying ML techniques and data science methods to produce actionable insights and improve patient outcomes.
Marketing Specialist at ByteDance / TikTok
January 1, 2023 - October 21, 2025
Developed and executed end-to-end marketing campaigns with a deep understanding of the local market (Ukrainian) to create the best environment for users on the app. Coordinated with content, marketing, and design teams, focusing on advanced customer segmentation and journey optimization; supported onboarding and engagement initiatives.
Senior Email Marketing & CRM Specialist at Outdoor & Cycle Concepts
December 31, 2021 - October 21, 2025
Managed end-to-end CRM lifecycle campaigns across three brands with nine weekly email touchpoints; delivered performance reports on engagement and revenue metrics to stakeholders; led cross-functional coordination with content, marketing, and design teams; implemented advanced customer segmentation and journey optimization.
Senior Email Marketing and CRM Specialist at Outdoor and Cycle Concepts
January 1, 2021 - October 21, 2025
Increased qualified leads by 30% through integrated digital marketing campaigns including social media, email segmentation, and automated workflows using Adobe Marketo and Klaviyo. Managed end-to-end marketing activities from ad design and newsletter creation to customer lifecycle segmentation and personalized conversion journeys.
Award-winning Film Producer / Camera Operator at Moldovan Youth Programs
January 1, 2019 - October 21, 2025
Produced film projects; credits include Motel Struguras (2017 Moldovan Short Film Awards winner); served as camera operator for Moldova's youth programs.

Education

Foundation Degree in Marketing Management at Business Academy Aarhus
September 1, 2024 - October 21, 2025
Degree in Data Science and Computing (in progress) at Birkbeck College, University of London
January 11, 2030 - October 21, 2025
Foundation Degree in Marketing Management at Business Academy Aarhus
September 1, 2024 - October 21, 2025

Qualifications

Moldovan Short Film Award – Motel Struguras
January 1, 2017 - October 21, 2025
Camera Operator, Moldova’s Youth Programs
January 1, 2017 - October 21, 2025

Industry Experience

Media & Entertainment, Education, Software & Internet, Healthcare, Professional Services