Hi, I’m Sravani Moluguri, a UI/UX Designer with 8+ years of industry experience. I currently work at Purple Talk in Dallas, where I validate business requirements and craft user-focused strategies, conduct user research, create personas and journey maps, develop wireframes and prototypes, and run usability tests to improve onboarding, checkout, and overall engagement. I’ve led design initiatives for e-commerce platforms, modernized legacy applications, and collaborated with product managers, developers, and other designers to translate user needs into high-fidelity designs. I’m passionate about accessibility, design systems, and cross-functional collaboration, and I enjoy facilitating workshops and delivering scalable design solutions across dashboards, social services, and fintech products.

Sravani Moluguri

Hi, I’m Sravani Moluguri, a UI/UX Designer with 8+ years of industry experience. I currently work at Purple Talk in Dallas, where I validate business requirements and craft user-focused strategies, conduct user research, create personas and journey maps, develop wireframes and prototypes, and run usability tests to improve onboarding, checkout, and overall engagement. I’ve led design initiatives for e-commerce platforms, modernized legacy applications, and collaborated with product managers, developers, and other designers to translate user needs into high-fidelity designs. I’m passionate about accessibility, design systems, and cross-functional collaboration, and I enjoy facilitating workshops and delivering scalable design solutions across dashboards, social services, and fintech products.

Available to hire

Hi, I’m Sravani Moluguri, a UI/UX Designer with 8+ years of industry experience. I currently work at Purple Talk in Dallas, where I validate business requirements and craft user-focused strategies, conduct user research, create personas and journey maps, develop wireframes and prototypes, and run usability tests to improve onboarding, checkout, and overall engagement.

I’ve led design initiatives for e-commerce platforms, modernized legacy applications, and collaborated with product managers, developers, and other designers to translate user needs into high-fidelity designs. I’m passionate about accessibility, design systems, and cross-functional collaboration, and I enjoy facilitating workshops and delivering scalable design solutions across dashboards, social services, and fintech products.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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Language

English
Fluent

Work Experience

Senior UI/UX Designer at Purple Talk
March 1, 2022 - Present
Senior UI/UX Designer responsible for defining design strategy for the Ornamentals application. Led user research, stakeholder interviews, persona creation, and journey mapping to uncover pain points and inform design decisions. Created end-to-end e-commerce flows (shopping, checkout, order tracking) with a mobile-first approach. Built a scalable design system in Figma with reusable components, typography, and accessibility considerations. Produced wireframes, interactive prototypes, and visual assets in Figma, Adobe XD, and Sketch; conducted usability tests (Maze, UserTesting) and iterated based on findings. Collaborated with PMs, engineers, and data scientists in agile sprints; integrated AI-assisted workflows and platform analytics. Drove UX enhancements for onboarding and community features; improved engagement and conversion while maintaining brand consistency and accessibility.
Associate UX/UX Designer at Webileapps
March 31, 2022 - October 10, 2025
Evaluated user research to translate abstract ideas into planning tools such as journey maps, personas, service blueprints, scenarios, and storyboards. Worked on attractive dashboard design for Salesforce development and fulfilled project sitemap views. Designed sitemaps, user flows, prototypes, and wireframes for web/mobile applications, embedding WCAG accessibility and branding guidelines. Built reusable UI patterns and design frameworks in Figma; collaborated with product managers, developers, and other designers to implement high-fidelity designs. Leveraged SharePoint for content management and supported onboarding workflows and financial transaction interfaces in a fast-paced Agile environment.
Graphic Designer at Adroit Info Active Services
January 31, 2018 - October 10, 2025
Conceptualized visuals based on requirements, created images and layouts for various media, tested graphics across channels, and developed illustrations, logos, and other designs using software such as Photoshop and Illustrator. Ensured on-brand color schemes and layouts and collaborated with copywriters and creative directors to produce final designs.
Senior UI/UX Designer at Purple Talk
March 1, 2022 - Present
Senior UI/UX Designer responsible for validating business requirements, devising user-focused strategies, conducting user research, creating personas and journey maps, wireframing, prototyping, and usability testing. Built a scalable design system, contributed to AI/UX workflows, and collaborated across product, engineering, and analytics teams to deliver accessible, responsive experiences for Ornamentals and related platforms.
Associate UX/UX Designer at Webileapps
March 1, 2022 - October 10, 2025
Led UX design for fintech and e-commerce platforms, developed sitemaps, user flows, personas, and journey maps; created wireframes and prototypes; collaborated with product managers and developers to implement hi-fi designs; ensured WCAG accessibility and contributed to dashboards and financial/healthcare/banking projects.
Graphic Designer at Adroit Info Active Services
January 1, 2018 - October 10, 2025
Conceptualized visuals, created images and layouts, tested graphics across media, and collaborated with copywriters and creative directors to produce on-brand designs. Supported eLearning content development and ensured visually appealing, accessible designs across web and print.

Education

Master's Degree in Computer/ Information Technology Services Administration and Management at Lindsey Wilson College, Columbia, Kentucky
January 11, 2030 - October 10, 2025
Bachelor’s in Electronics & Communication Engineering at Kamala Institute of Technology and Sciences (JNTUH)
January 11, 2030 - October 10, 2025
UX/UI Design Course at Leap Frog Institute, Hyderabad
September 1, 2019 - June 1, 2020
Master's Degree in Computer Information Technology Services Administration and Management at Lindsey Wilson College
January 11, 2030 - October 10, 2025
Bachelor's in Electronics & Communication Engineering at Kamala Institute of Technology and Sciences (JNTUH)
January 11, 2030 - January 1, 2018

Qualifications

Mobile UX UI Design Certificate - Mind Luster
January 11, 2030 - October 10, 2025
Scrum Fundamentals Certified (SFC) – ScrumStudy
January 11, 2030 - October 10, 2025
Accessibility Specialist Certified – Wix
January 11, 2030 - October 10, 2025
Jira Fundamentals Badge – Atlassian
January 11, 2030 - October 10, 2025
Mobile UX UI Design Certificate - Mind Luster
January 11, 2030 - October 10, 2025
Scrum Fundamentals Certified (SFC) – Scrum Study
January 11, 2030 - October 10, 2025
Accessibility Specialist Certified – Wix
January 11, 2030 - October 10, 2025
Jira Fundamentals Badge – Atlassian
January 11, 2030 - October 10, 2025

Industry Experience

Software & Internet, Financial Services, Education, Healthcare, Retail, Media & Entertainment