Available to hire
I am a diligent and an innovative Digital Marketing strategist highlighting impactful brand storytelling. I focus on Social Media Content Creation that is enhanced by analytical insights from Marketing Analytics. My ambition is to turn consumer interaction into business expansion, especially in the domains of Sports or Fashion Marketing.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Hindi
Fluent
Tamil
Intermediate
French
Beginner
English
Fluent
Work Experience
Growth Marketing Coordinator Intern at Easy Transfer, Singapore
September 30, 2025 - August 17, 2025Focused on customer base retention and brand reputation building. Maximized growth opportunities across funnel stages. Launched strategies to increase user growth within the local university community by actively engaging with incoming 2025 freshmen. Provided feedback and advice on brand and product improvements based on marketing knowledge.
Research Mentee / Marketing Intern at CVS, Pharmaceutical Industry
December 31, 2024 - August 17, 2025Performed marketing research focusing on CVS's brand and customer engagement. Analyzed digital marketing trends and customer behavior to improve outreach efforts. Conducted studies on healthcare marketing regulations and their impact on campaigns. Collaborated with mentors to develop strategies enhancing CVS's marketing initiatives.
Head of Marketing, Entrepreneurship Club at Northeastern Oakland
December 31, 2024 - August 17, 2025Conducted research on marketing strategies within the pharmaceutical industry, focusing on CVS brand and customer engagement. Analyzed digital marketing trends and customer behavior to enhance outreach. Collaborated with mentors on marketing strategies.
Intern at NEOS Filtration, Chennai, India
September 30, 2023 - August 17, 2025Developed market trends for industrial air purifiers. Identified new growth segments including aviation, automobile, and semiconductor industries in India. Recommended opportunities and customers to grow in aviation and automobile sectors. Proposed new marketing strategies for growth. Identified opportunities in food and beverage and automobile manufacturing markets in Asia-Pacific regions such as Australia, Taiwan, and Thailand.
Social Media Ambassador at D'Amore McKim School of Business, Northeastern University
May 31, 2025 - August 17, 2025Shared updates and news on social media to highlight the business school community and offerings. Created content to engage prospective students, current students, and alumni. Collaborated with the marketing team to boost the school's digital presence. Showcased student experiences, academic programs, and campus life. Engaged with followers fostering positive online relationships.
Global Scholars Student Representative for Global Experience at Northeastern London
May 31, 2025 - August 17, 2025Acted as liaison between students and faculty, sharing feedback and ideas. Promoted global experiences and opportunities to students. Communicated student concerns in meetings to improve global initiatives and academic opportunities.
Marketing Analysis Intern at NEOS Filtration
September 30, 2023 - August 17, 2025Developed market trends for air purifiers for industrial applications and identified new growth areas including aviation, automobile, and semiconductor sectors in India. Explored opportunities for growth in the Asia-Pacific F&B and automobile manufacturing markets and aviation and automobile industries within India.
Researcher (Digital Marketing Course & Project Work) at National University Singapore (NUS) Business School
September 30, 2023 - August 17, 2025Completed course and project work on digital marketing, developed a digital marketing strategy, designed advertisement and landing page, and crafted a unique selling proposition for an eco-friendly personal care subscription product.
International Winner - Community Project Redesign at Design For Change (DFC) 11th DFC, Singapore
October 31, 2020 - August 17, 2025Redesigned community building activities to improve social interactions during the rise of COVID-19. Conducted pre and post surveys to analyze happiness index and socialization. Featured in a Spotify podcast and Singapore newspaper for project experience.
Growth Marketing Coordinator Intern at Easy Transfer
September 1, 2025 - October 7, 2025Focused on the entire customer base, retained each Easy Transfer user, and built captivating content; launched growth strategies to maximize opportunities at each funnel stage and increase user growth within the local university community by answering questions and providing feedback to improve Easy Transfer’s brand and product. In addition, I explored opportunities to engage incoming freshmen and shared insights to refine branding and product messaging.
Intern at NEOS Filtration
September 1, 2023 - October 7, 2025Managed corporate social media accounts, enhanced traffic and engagement, and contributed to strategic planning, design, and development of new posts to achieve corporate and unit objectives.
Head of Marketing at Entrepreneurship Club, Northeastern Oakland
December 1, 2024 - October 7, 2025Developed and executed marketing strategies for events, managed the club's social media presence, and created content highlighting student experiences, academic programs, and campus life; collaborated with members to ensure alignment with event goals and audience engagement; analyzed campaign effectiveness to optimize future initiatives.
Student Mentor at Northeastern Oakland
December 1, 2024 - October 7, 2025Marketing Mentor in the Student Mentor Program; developed and executed marketing strategies for the Tuesday Speaker Series and Husky Start-Up Challenge; managed the club’s social media presence and digital content to promote events and engagement.
Growth Marketing Coordinator Internship at Easy Transfer
May 1, 2025 - September 1, 2025Focus on the entire customer base, retaining each Easy Transfer user, and building a reputable brand. Maximize growth opportunities for the business at each stage of the funnel. Launch strategies to increase user growth within the local university community by engaging with incoming 2025 freshers, and collecting feedback to improve the brand or product based on knowledge of the market.
Marketing Intern at NEOS Filtration
April 1, 2023 - September 1, 2023Manage corporate social media accounts; enhance traffic and engagement; strategic planning, design and development of new postings to achieve corporate and unit objectives.
Social Media Ambassador at D'Amore-McKim School of Business, Northeastern University
January 1, 2025 - May 31, 2025Sharing updates and news on social media to highlight the school's community and offerings. Creating content to engage prospective students, current students, and alumni. Collaborating with the school's marketing team to boost digital presence. Showcasing student experiences, academic programs, and campus life. Engaging with followers and fostering positive relationships online. Representing student interests and facilitating feedback to improve global experiences and academic opportunities for peers.
Global Experience Student Representative at Northeastern London
January 1, 2025 - May 31, 2025Acting as liaison between students and faculty, sharing feedback and ideas. Promoting global experiences and opportunities to the student body. Representing student interests and facilitating feedback to improve global experiences and academic opportunities for peers.
Ambassador at Entrepreneurship Club, Boston
September 1, 2025 - PresentGet exclusive networking opportunities, off-campus events, and Entrepreneurship Club entrepreneurial skills.
Sports Captain - Student Council at Northeastern Oakland Campus
September 1, 2023 - June 30, 2024Leadership role as Sports Captain within Student Council; oversaw intramural activities and team coordination.
Girls' Basketball Captain, U16 at Northeastern Oakland
September 1, 2022 - June 30, 2023Team captain for U16 girls basketball; leadership and team coordination.
U19 Team Captain at Northeastern Oakland
September 1, 2023 - June 30, 2024Team captain for U19 2023-24; leadership and mentoring.
Vice-President at GII Interact Club, Northeastern Oakland
September 1, 2022 - June 30, 2023Executive leadership role within the Interact Club, coordinating activities and student involvement.
Head of Marketing at Entrepreneurship Club, Northeastern Oakland Campus
September 1, 2024 - December 31, 2024Led the club's marketing efforts, developing a growth plan, driving outreach, and collaborating with mentors to align activities with objectives. Coordinated events and created promotional materials to raise awareness of programs and opportunities.
Social Media Manager at Forge, Northeastern University
September 1, 2023 - PresentManaged Forge’s social media presence, growing online reach and engagement. Served as a liaison between students and faculty, and supported marketing initiatives with content creation and performance analysis. Included roles in Rouge International & Rouge Ventures and global experience programs.
Social Media Ambassador (Co-Curricular) at D'Amore-McKim School of Business, Northeastern University
January 1, 2025 - May 1, 2025Shaped social media messaging for school community outreach, highlighting student experiences, academic programs, and campus life. Collaborated with the marketing team to enhance digital presence and engagement across platforms.
Education
Bachelor of Science in Business Administration, Marketing Concentration at Northeastern University, Boston, MA, USA
January 1, 2023 - May 31, 2025Course and Capstone Project on Digital Marketing at NUS Business School, Singapore and Emeritus UK
May 1, 2023 - September 30, 2023Bachelor of Science in Business Administration at Northeastern University
August 1, 2024 - May 1, 2028High School Diploma at Global Indian International School (GIIS) Punggol
January 1, 2020 - May 1, 2024Bachelor of Science in Business Administration (Marketing concentration) at Northeastern University
January 11, 2030 - October 7, 2025Bachelor of Science in Business Administration, Marketing concentration at Northeastern University (Boston Campus)
January 11, 2030 - December 24, 2025Bachelor of Science in Business Administration at Northeastern University
January 11, 2030 - December 24, 2025Qualifications
Completed online courses in Marketing Strategies, Sustainability in Businesses and Corporations, Product Strategy, Presentation Skills, Communication Skills, Fundamentals of Business Money Management
October 1, 2020 - January 31, 2023Industry Experience
Education, Consumer Goods, Manufacturing, Travel & Hospitality, Retail, Transportation & Logistics, Software & Internet, Media & Entertainment, Professional Services, Healthcare, Non-Profit Organization
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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