Hi, I’m Sruthi Murali, a Visual Designer and Illustrator with 9+ years of experience turning ideas into visual stories. I specialize in branding, design production, illustration, and creative strategy, and I enjoy shaping campaigns that resonate across global brands. I’m comfortable leading art direction or rolling up my sleeves to execute production, and I thrive in cross-functional collaboration to deliver on-time, high-quality visuals. I’ve led marketing campaigns for Amazon and collaborators, trained designers globally, organized global events, and actively integrate generative AI workflows to boost efficiency and creativity. I love turning complex briefs into clear visuals and mentoring teams to raise the bar.

Sruthi Murali

Hi, I’m Sruthi Murali, a Visual Designer and Illustrator with 9+ years of experience turning ideas into visual stories. I specialize in branding, design production, illustration, and creative strategy, and I enjoy shaping campaigns that resonate across global brands. I’m comfortable leading art direction or rolling up my sleeves to execute production, and I thrive in cross-functional collaboration to deliver on-time, high-quality visuals. I’ve led marketing campaigns for Amazon and collaborators, trained designers globally, organized global events, and actively integrate generative AI workflows to boost efficiency and creativity. I love turning complex briefs into clear visuals and mentoring teams to raise the bar.

Available to hire

Hi, I’m Sruthi Murali, a Visual Designer and Illustrator with 9+ years of experience turning ideas into visual stories. I specialize in branding, design production, illustration, and creative strategy, and I enjoy shaping campaigns that resonate across global brands. I’m comfortable leading art direction or rolling up my sleeves to execute production, and I thrive in cross-functional collaboration to deliver on-time, high-quality visuals.

I’ve led marketing campaigns for Amazon and collaborators, trained designers globally, organized global events, and actively integrate generative AI workflows to boost efficiency and creativity. I love turning complex briefs into clear visuals and mentoring teams to raise the bar.

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Experience Level

Intermediate

Language

English
Fluent
Malayalam
Advanced
Tamil
Intermediate
Hindi
Intermediate

Work Experience

Art Direction Intern at J Walter Thompson (JWT)
January 1, 2015 - June 30, 2015
Ideated and executed layouts and artworks based on creative briefs; contributed to campaigns for clients including Airtel, Radisson Blu - GRT Hotels and Resorts, GRT Jewellery, CavinKare and BBCL Builders and Developers.
Visual Design Associate at Amazon
January 1, 2015 - January 1, 2018
Worked on branding, design assets for sub-brands, and contributed to the branding, styleguide and designs for the e-commerce portal Emira (website and mobile app); created assets for social media handles.
Visual Designer at Amazon
January 1, 2018 - January 1, 2021
Led the complete branding strategy and design assets for Amazon sub-brands; co-owned the branding, styleguide and designs for Emira; contributed to Amazon Fresh launch in India and other UI projects for Amazon.com; produced social media assets.
Visual Design Lead at Isshra Fashion
January 1, 2021 - January 1, 2022
Led creative strategy and art direction for all marketing campaigns across UAE, Kuwait, Qatar, and KSA; designed assets for retail and e-commerce; led brand photoshoots; developed advertising collateral and social content; managed social media presence; collaborated with Disney for Annabelle licensee campaigns and retail events.
Visual Design Lead at Annabelle
January 1, 2022 - Present
Created concepts, designs, illustrations and store pages for Amazon websites globally; maintained good stakeholder relationships and ownership through the execution phase.

Education

BSc Visual Communication at Madras University
January 11, 2030 - January 1, 2013

Qualifications

Silver Medal, BSc Visual Communication
January 11, 2030 - January 1, 2013

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services, Other