Hi, I’m Stella Vidyasari, a biotechnology graduate based in Jakarta who blends science with creative marketing. Over the last several years I’ve led digital marketing initiatives, created compelling content for 50+ brands, and built engaged online communities that drive results. Beyond work, I explore modeling, pageantry, and storytelling—experiences that sharpen my collaboration, storytelling, and presentation skills. I’m fluent in Indonesian and English, and I love traveling, Muay Thai, and staying curious.

Stella Vidyasari

Hi, I’m Stella Vidyasari, a biotechnology graduate based in Jakarta who blends science with creative marketing. Over the last several years I’ve led digital marketing initiatives, created compelling content for 50+ brands, and built engaged online communities that drive results. Beyond work, I explore modeling, pageantry, and storytelling—experiences that sharpen my collaboration, storytelling, and presentation skills. I’m fluent in Indonesian and English, and I love traveling, Muay Thai, and staying curious.

Available to hire

Hi, I’m Stella Vidyasari, a biotechnology graduate based in Jakarta who blends science with creative marketing. Over the last several years I’ve led digital marketing initiatives, created compelling content for 50+ brands, and built engaged online communities that drive results.

Beyond work, I explore modeling, pageantry, and storytelling—experiences that sharpen my collaboration, storytelling, and presentation skills. I’m fluent in Indonesian and English, and I love traveling, Muay Thai, and staying curious.

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Language

English
Fluent

Work Experience

Digital Marketing Manager at Penuin Optical
December 1, 2025 - Present
Led social media content strategy by creating 20 high-quality posts across platforms, increased brand reach by 200,000 and doubled Instagram followers by 1.5k in one month. Organized weekly content planning, provided feedback to offline team, and achieved a CSAT of 4.9 through on-site promotions and events. Analyzed metrics to optimize digital advertising, achieving CPC Rp269 versus Rp1,300 average. Managed community interaction, contributing to a 25% revenue increase through retention strategies.
Social Media Marketing Manager at Self-employed / Remote
November 1, 2024 - Present
Spearheaded content creation, KOL partnerships, and Meta ad campaigns, driving 200K+ reach, 1K new followers, and a 25% revenue increase.
Business Development at Asaren, Jakarta
December 1, 2023 - February 1, 2024
Managed interdepartmental communication: worked closely with sales and commercial team increasing on time delivered result by 80%.
Miss Universe Indonesia Award Recipient (Top 10) at Miss Universe Organization
August 1, 2023 - August 1, 2023
Selected as one of hundreds of applicants nationwide for the Miss Universe Indonesia 2023 pageant, demonstrating storytelling, collaboration, and strong communication skills.
Content Creator at Self-employed
June 1, 2023 - Present
Created engaging content for 50+ brands and affiliates, including national and international brands such as TRESemme, F45, and Ascott. Achieved 2M+ engagement and 11k followers in one year through storytelling and content development.
Social Media Content Creator at Freelance
June 1, 2023 - Present
Developed and executed content strategies that drove 2M engagement within 30 days. Initiated, pitched, and maintained relationships with 100+ clients, securing collaborations.
Clinical Study Intern at Nalagenetics
August 1, 2021 - October 1, 2021
Data analyzing: Produce and report clean and clear study that relevant to clinical research, saving 50% of time. Leads generation: contribute to increasing 40% of leads by write digital articles for email newsletter.
Professional Model at Self-employed
August 1, 2020 - Present
Collaborated within teams to create campaigns for brands such as JW Marriott, Matrix, Panasonic, and ERHA Ultimate (billboard); featured in the film Pinjam 100 the Movie.

Education

Bachelor of Biotechnology, Cum Laude at Catholic University Atma Jaya, Jakarta
January 1, 2018 - January 1, 2022
Bachelor of Biotechnology at Atmajaya Catholic University, Jakarta
August 1, 2018 - August 1, 2022

Qualifications

Top 10 Miss Universe Indonesia 2023
August 1, 2023 - August 1, 2023

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Travel & Hospitality