Developed compelling marketing copy for the launch of GlowUp Skincare’s new product line, including website content, email newsletters, social media captions, and digital ads. Focused on creating persuasive, brand-aligned messaging that resonated with target audiences and drove engagement.

Wrote a four-part editorial series exploring creativity, digital branding, and the evolving role of artists in the modern media space. Developed in-depth articles for Inkspire Media’s online magazine, blending journalistic storytelling with SEO-optimised structure and an authentic, conversational tone.

Created a high-end, minimalist logo and full brand identity for Velvet Bloom Studio, a London-based creative agency specialising in floral décor and event styling. Focused on elegant typography and pastel-inspired colour palettes to match the brand’s luxurious aesthetic.

Composed and structured an original pop-soul track titled “Echoes of Tomorrow,” blending lyrical storytelling with modern production trends. Collaborated with vocalists, producers, and mixing engineers to develop melodies, hooks, and harmonies that captured a nostalgic yet forward-thinking tone.

Developed the full brand identity and marketing campaign for LuxeThreads, a London-based streetwear startup. Designed a distinctive minimalist logo, crafted the brand colour palette, and built out digital marketing assets for social platforms. Produced engaging ad copy and visuals that elevated the brand’s modern aesthetic and storytelling.

Created the full marketing strategy and content plan for a creative agency’s digital relaunch. Produced visuals, copywriting, and social campaigns highlighting the brand’s new direction. The campaign boosted engagement and brand visibility by 60% within the first month.