Available to hire
I’m a fashion marketing professional with a strong focus on brand strategy, social media, and cross-functional collaboration in the fashion and luxury sectors. I enjoy turning insights into engaging campaigns that resonate with audiences and elevate brand presence across multi-channel experiences.
I thrive in fast-paced environments, coordinating cross-market initiatives and aligning marketing, digital, and content teams to deliver measurable results. My passion lies in data-driven storytelling, partnerships, and building scalable systems that support sustainable growth for fashion brands.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
French
Advanced
Arabic
Intermediate
Italian
Intermediate
Work Experience
Social Media & Collaborations Manager
January 1, 2023 - PresentLed social media strategy, content planning, and collaboration efforts across multi-market campaigns. Built and maintained industry contact databases for outreach. Collaborated with Marketing, Communications, and Digital teams on cross-functional projects. Analyzed content performance, KPI reporting, and optimization. Executed marketing campaigns and communications strategies, coordinating with external partners and creators. Gained hands-on experience in e-commerce operations, digital communication, and customer relationship management.
Marketing Assistant
January 1, 2022 - January 1, 2023Commercial & Customer Experience Assistant; supported marketing campaigns and customer experience initiatives. Assisted in social media coordination across cross-functional teams, contributed to content planning and analytics, and supported cross-market collaboration.
Education
Bachelor of Business Marketing at Lebanese American University
January 1, 2016 - January 1, 2019Masters in Fashion Marketing and Communications at Polimoda, Florence
January 1, 2020 - January 1, 2021Qualifications
Industry Experience
Media & Entertainment, Consumer Goods, Retail, Professional Services, Education
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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