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Hi, I'm Stuart Walker, a performance marketing specialist with 4.5 years managing SEM and Paid Social campaigns across WA Government, tourism, and commercial clients. I translate complex data into clear, actionable recommendations and maintain long-term client relationships while staying hands-on with day-to-day campaign optimization. I bring strong technical build capability, having developed AI-assisted tools including Chrome extensions, Google Ads Scripts, and Excel add-ins at IPG Mediabrands, and now applying the same methodology to web development and workflow automation using Claude Code. I'm comfortable with both the daily grind of optimization and shaping where the industry is heading.…Hi, I'm Stuart Walker, a performance marketing specialist with 4.5 years managing SEM and Paid Social campaigns across WA Government, tourism, and commercial clients. I translate complex data into clear, actionable recommendations and maintain long-term client relationships while staying hands-on with day-to-day campaign optimization. I bring strong technical build capability, having developed AI-assisted tools including Chrome extensions, Google Ads Scripts, and Excel add-ins at IPG Mediabrands, and now applying the same methodology to web development and workflow automation using Claude Code. I'm comfortable with both the daily grind of optimization and shaping where the industry is heading.

Stuart Walker

Performance Marketer, Digital Marketer, Web Developer, +2

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Hi, I'm Stuart Walker, a performance marketing specialist with 4.5 years managing SEM and Paid Social campaigns across WA Government, tourism, and commercial clients. I translate complex data into clear, actionable recommendations and maintain long-term client relationships while staying hands-on with day-to-day campaign optimization. I bring strong technical build capability, having developed AI-assisted tools including Chrome extensions, Google Ads Scripts, and Excel add-ins at IPG Mediabrands, and now applying the same methodology to web development and workflow automation using Claude Code. I'm comfortable with both the daily grind of optimization and shaping where the industry is heading.…Hi, I'm Stuart Walker, a performance marketing specialist with 4.5 years managing SEM and Paid Social campaigns across WA Government, tourism, and commercial clients. I translate complex data into clear, actionable recommendations and maintain long-term client relationships while staying hands-on with day-to-day campaign optimization. I bring strong technical build capability, having developed AI-assisted tools including Chrome extensions, Google Ads Scripts, and Excel add-ins at IPG Mediabrands, and now applying the same methodology to web development and workflow automation using Claude Code. I'm comfortable with both the daily grind of optimization and shaping where the industry is heading.

Available to hire

Hi, I’m Stuart Walker, a performance marketing specialist with 4.5 years managing SEM and Paid Social campaigns across WA Government, tourism, and commercial clients. I translate complex data into clear, actionable recommendations and maintain long-term client relationships while staying hands-on with day-to-day campaign optimization.

I bring strong technical build capability, having developed AI-assisted tools including Chrome extensions, Google Ads Scripts, and Excel add-ins at IPG Mediabrands, and now applying the same methodology to web development and workflow automation using Claude Code. I’m comfortable with both the daily grind of optimization and shaping where the industry is heading.

Skills

Experience Level

Expert

Expert

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Expert

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Expert

Language

English

Fluent

Work Experience

Senior Activation Executive at IPG Mediabrands (Kinesso FKA)

July 1, 2021 - December 31, 2025

Managed campaign planning, implementation, pacing, optimisations and reporting for up to 27 concurrent clients, overseeing $0.5M monthly ad spend across WA Government, tourism, banking, and property accounts with deep WA market knowledge. Developed comprehensive performance reports leveraging Looker Studio, Supermetrics data integration, advanced Excel modelling, and native platform dashboards. Delivered client presentations, translating complex performance data into clear business insights and actionable recommendations. Created and presented “Paid Social 101” training to government employees, achieving the program's highest retention rate on record. Assigned as de-facto trainer and mentor for new team members on platform management, processes, reporting, and client communication. Deep experience with Spectra MD, SAP Vantage, MagnifiQ for monthly invoicing and finance reconciliation. Identified opportunities and spearheaded operational improvements through standarised systems, Pow

Laboratory Technician at UWA Animal Care Services

January 1, 2020 - December 31, 2021

Helped run animal care facility operations, working both independently and as part of a team, and trained new team members to ensure smooth daily operations.

Event Promoter at Surface Tension

January 1, 2013 - December 31, 2015

Built and co-managed a club night promotions collective, handling artist negotiations, venue management, social media marketing (3,000 followers), and promotional campaigns including radio interviews and press releases.