Available to hire
Hi, I’m Sufiyan Arab, a creative and self-motivated Social Media Manager with over 5 years of experience crafting engaging digital content and short-form videos across platforms like Instagram, TikTok, and LinkedIn. I love staying on top of digital trends and creating content that drives audience engagement and growth.
I specialize in managing campaigns, brand storytelling, and creative direction, whether working independently or remotely. I’m passionate about helping brands grow their digital presence through compelling and strategic content.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Founder & Creative Director at Florid (Clothing Brand) @florid.inc
January 1, 2022 - June 9, 2024Created and scheduled engaging content across Instagram, TikTok, and Threads to promote streetwear designs and events. Directed and edited short-form promotional videos to highlight drops, pop-ups, and behind-the-scenes content. Grew account engagement and reach by identifying viral trends and incorporating them into weekly content plans. Managed social media strategy, brand tone, and cross-platform consistency while tracking content performance metrics.
Customer Support Advisor at Shopify
January 1, 2024 - December 31, 2025Provided support to merchants while identifying UX and content bottlenecks through user feedback. Assisted internal documentation improvements by suggesting user-friendly visuals for help articles.
Freelance Social Media Designer at Various Clients
January 1, 2018 - June 9, 2024Produced brand assets, reels, and creative campaigns for small businesses and startups. Consulted on social media presence, tone, and growth strategies for Instagram and LinkedIn. Delivered remote creative work on deadline using tools like Canva, Photoshop, Final Cut Pro, Adobe Rush, and Figma.
Education
Diploma at Humber College, Etobicoke, ON
January 1, 2015 - December 31, 2017Qualifications
Industry Experience
Media & Entertainment, Consumer Goods, Retail, Software & Internet, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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