SM

Suneel Mistry

Available to hire

I’m a senior marketing leader who loves building go-to-market strategy and turning it into measurable growth across digital, email, and multi-channel campaigns.

About

I’m a senior marketing leader who loves building go-to-market strategy and turning it into measurable growth across digital, email, and multi-channel campaigns. Over the last 10+ years, I’ve owned demand generation and campaign execution in insurance, NGO, and financial services—coaching teams, launching GTM playbooks, and creating systems that help marketing perform consistently.

I’m especially proud of building capability end-to-end: from founding a Centre of Excellence at Munich Re, to leading CRM and analytics workflows in HubSpot and Dynamics 365, to improving engagement and conversion through segmentation and A/B testing. I enjoy partnering with stakeholders, using data to drive quarterly OKRs and pivots, and using AI-augmented workflows to speed up production—always with the goal of turning audience growth into real pipeline, fundraising, and revenue impact.

  • 9 years' experience
  • Joined September 2026

Industry experience

  • Financial Services
  • Non-Profit Organization
  • Professional Services

Work experience

Communications Specialist · CUSO InternationalJan 2025 – Jan 2026 · 1 yr 1 mo

Designed and executed a multi-channel communications strategy for Guyana’s national parks and conservation sector, including hiring and managing a local communications team. Grew social media engagement 50x in support of program visibility and delivered integrated demand and lead generation to exceed fundraising targets by 400% within six months. Led sessions and developed 30+ local and regional communications staff across multiple international training sessions to build communications capacity for a Global Affairs Canada initiative.

Senior Marketing Specialist · HSB Canada (Munich Re)Jan 2019 – Jan 2024 · 5 yrs 1 mo

Co-founded Munich Re’s Digital Campaigns Centre of Excellence and led a cross-functional team across marketing, sales, and partners to standardize campaign management processes and GTM playbooks. Owned a CAD 75,000 campaign budget and delivered integrated B2B campaigns across Canada. Improved social media engagement 8x by overhauling LinkedIn and Meta strategy and building a structured brand identity. Managed HubSpot and Dynamics 365 CRM marketing automation workflows for 5,000–20,000 contacts, improving email CTR from 0.5% to 3% through segmentation and A/B testing. Defined quarterly OKRs with revenue attribution targets and built KPI reporting using GA4 and Power BI dashboards to guide campaign pivots.

Founder, Chief Creative Officer · Studio Two SevenJan 2017 – Present · 9 yrs 11 mos

Led measurable marketing growth for multiple consulting clients by building content workflows that reduced production time and improved engagement and revenue metrics. Architected go-to-market playbooks for international organizations, combining data-driven campaign strategy with marketing technology implementation to accelerate fundraising pipelines. Scaled marketing capability for 40,000+ professionals through workshops and helped convert audience growth into community-led pipelines for consulting engagements. Delivered keynote presentations on go-to-market strategy and integrated marketing to audiences of 500+ senior leaders.

Education

Hons. Bachelor of Arts – Communication Studies · York University, Toronto2013 – 2018

Certifications and awards· 5

AI & Automation: Microsoft Power Platform - Copilot Studio2025 – 2026
Data & Analytics: Google Analytics Expert - Skillshop2025 – 2026
Strategy & Social: LinkedIn Marketing Strategy & Fundamentals2021 – 2026
Hootsuite Social Selling & Marketing2022 – 2026

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