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Hi, I’m Surabhi. I’m a results-driven marketing and brand professional with hands-on experience across D2C, e-commerce, fashion, and B2B environments. I excel at translating insights into action, driving revenue growth, and building cohesive brand narratives across channels using data-driven decision making and cross-functional collaboration. I’ve led end-to-end campaigns, optimized product content, and partnered with creative teams to refresh banners, lookbooks, and videos. I am proficient in analytics, CRM, and digital advertising tools, and I’m fluent in English and Hindi with intermediate French. I’m continually expanding my skill set to deliver measurable impact across diverse industries.…Hi, I’m Surabhi. I’m a results-driven marketing and brand professional with hands-on experience across D2C, e-commerce, fashion, and B2B environments. I excel at translating insights into action, driving revenue growth, and building cohesive brand narratives across channels using data-driven decision making and cross-functional collaboration. I’ve led end-to-end campaigns, optimized product content, and partnered with creative teams to refresh banners, lookbooks, and videos. I am proficient in analytics, CRM, and digital advertising tools, and I’m fluent in English and Hindi with intermediate French. I’m continually expanding my skill set to deliver measurable impact across diverse industries.

Surabhi Srivastava

Marketing Strategist, Project Manager, Brand Strategist, +2

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Hi, I’m Surabhi. I’m a results-driven marketing and brand professional with hands-on experience across D2C, e-commerce, fashion, and B2B environments. I excel at translating insights into action, driving revenue growth, and building cohesive brand narratives across channels using data-driven decision making and cross-functional collaboration. I’ve led end-to-end campaigns, optimized product content, and partnered with creative teams to refresh banners, lookbooks, and videos. I am proficient in analytics, CRM, and digital advertising tools, and I’m fluent in English and Hindi with intermediate French. I’m continually expanding my skill set to deliver measurable impact across diverse industries.…Hi, I’m Surabhi. I’m a results-driven marketing and brand professional with hands-on experience across D2C, e-commerce, fashion, and B2B environments. I excel at translating insights into action, driving revenue growth, and building cohesive brand narratives across channels using data-driven decision making and cross-functional collaboration. I’ve led end-to-end campaigns, optimized product content, and partnered with creative teams to refresh banners, lookbooks, and videos. I am proficient in analytics, CRM, and digital advertising tools, and I’m fluent in English and Hindi with intermediate French. I’m continually expanding my skill set to deliver measurable impact across diverse industries.

Available to hire

Hi, I’m Surabhi. I’m a results-driven marketing and brand professional with hands-on experience across D2C, e-commerce, fashion, and B2B environments. I excel at translating insights into action, driving revenue growth, and building cohesive brand narratives across channels using data-driven decision making and cross-functional collaboration.

I’ve led end-to-end campaigns, optimized product content, and partnered with creative teams to refresh banners, lookbooks, and videos. I am proficient in analytics, CRM, and digital advertising tools, and I’m fluent in English and Hindi with intermediate French. I’m continually expanding my skill set to deliver measurable impact across diverse industries.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

French

Advanced

Hindi

Advanced

Work Experience

Growth Consultant at Marquis Mosaic

May 1, 2025 - August 1, 2025

Led digital brand strategy across D2C and major Indian marketplaces (Amazon, Myntra, Nykaa, Flipkart), driving 10% MoM revenue growth and 15% increase in brand visibility. Led end-to-end execution of paid media campaigns across Google Ads and Meta (Facebook & Instagram), from campaign setup to optimization and performance analysis. Analyzed weekly performance dashboards (CVR, AOV, ROAS), reducing ad spend inefficiencies by 15% through data-driven optimizations. Optimized product listings (titles, descriptions, imagery), improving CTR by 20% and conversion rates by 13%. Partnered with creative teams to refresh banners, lookbooks, and videos, delivering +20% engagement across digital touchpoints. Collaborated with platform account managers to secure premium placements, resulting in 2x visibility uplift during key sales events. Managed catalog accuracy across 2,000+ SKUs, ensuring 100% content and attribute compliance. Conducted monthly business reviews covering sales, margin, and invento

Sales Operations Intern at Clearstream, Deutsche Borse

October 1, 2024 - April 1, 2025

Supported relationship managers with client insights, reporting, and business reviews for 150+ institutional clients. Created client-facing Business Review presentations with actionable insights to support engagement and retention strategies. Analyzed customer financial performance, business models, and market trends using SAP MDG, CRM (C4), and Excel. Built and maintained centralized Excel databases, improving data accessibility and reporting efficiency. Utilized advanced Excel tools (Pivot Tables, VLOOKUP, Macros) to streamline analysis and decision-making. Contributed to internal CRM optimization projects, client onboarding, and data accuracy. Collaborated cross-functionally to improve communication, reporting quality, and operational effectiveness.

Project Management Intern at Amazon

July 1, 2022 - December 1, 2022

Managed 4 cross-functional projects within 5 months for EU Learning & Development team. Collaborated with 20+ stakeholders across France, Germany, Spain, and Poland. Designed interactive training modules using Storyline 360 to simplify processes and improve productivity. Planned and delivered training workshops for EU teams; monitored project progress using Asana. Analyzed EU warehouse productivity data to identify process improvements and reduce dilution hours. Supported content audits and digital publishing on internal platforms.

Sourcing Merchandiser at Myntra (Walmart Group)

May 1, 2019 - May 1, 2021

Managed end-to-end product lifecycle for 3,000+ products across 5 seasons. Achieved 100% target cost adherence through strategic vendor negotiations across 4 seasons. Developed assortment and pricing strategies using historical sales data and customer insights. Planned and executed 350+ styles per season, from concept to online launch. Reduced vendor production timelines by 20 days, improving speed-to-market. Analyzed product performance to optimize customer experience and seasonal storytelling. Supported marketing teams with campaign launches, shoots, banners, and social media initiatives. Coordinated with Design, Buying, Marketing, Finance, and Planning teams to ensure on-time launches.