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I'm a Content & Brand Strategist, SEO Expert, and Digital Marketer with a passion for building brands that get found, trusted, and remembered. I've worked across travel, hospitality, blockchain, and tech, leading campaigns that have driven significant organic traffic growth and measurable revenue impact. I bring a data-informed, storytelling-first approach to product marketing, social media management, and brand strategy. I don't just execute. I think about the bigger picture: where your audience is, what they need to hear, and how to reach them in a way that builds long-term loyalty. I'm also comfortable getting hands-on with CMS platforms, making me a rare hybrid of strategic thinker and practical implementer. If you're looking for someone to own your content and marketing end-to-end, let's talk.…I'm a Content & Brand Strategist, SEO Expert, and Digital Marketer with a passion for building brands that get found, trusted, and remembered. I've worked across travel, hospitality, blockchain, and tech, leading campaigns that have driven significant organic traffic growth and measurable revenue impact. I bring a data-informed, storytelling-first approach to product marketing, social media management, and brand strategy. I don't just execute. I think about the bigger picture: where your audience is, what they need to hear, and how to reach them in a way that builds long-term loyalty. I'm also comfortable getting hands-on with CMS platforms, making me a rare hybrid of strategic thinker and practical implementer. If you're looking for someone to own your content and marketing end-to-end, let's talk.

Sura Hassan

SEO Expert, Content Strategist, Digital Marketer, +6

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I'm a Content & Brand Strategist, SEO Expert, and Digital Marketer with a passion for building brands that get found, trusted, and remembered. I've worked across travel, hospitality, blockchain, and tech, leading campaigns that have driven significant organic traffic growth and measurable revenue impact. I bring a data-informed, storytelling-first approach to product marketing, social media management, and brand strategy. I don't just execute. I think about the bigger picture: where your audience is, what they need to hear, and how to reach them in a way that builds long-term loyalty. I'm also comfortable getting hands-on with CMS platforms, making me a rare hybrid of strategic thinker and practical implementer. If you're looking for someone to own your content and marketing end-to-end, let's talk.…I'm a Content & Brand Strategist, SEO Expert, and Digital Marketer with a passion for building brands that get found, trusted, and remembered. I've worked across travel, hospitality, blockchain, and tech, leading campaigns that have driven significant organic traffic growth and measurable revenue impact. I bring a data-informed, storytelling-first approach to product marketing, social media management, and brand strategy. I don't just execute. I think about the bigger picture: where your audience is, what they need to hear, and how to reach them in a way that builds long-term loyalty. I'm also comfortable getting hands-on with CMS platforms, making me a rare hybrid of strategic thinker and practical implementer. If you're looking for someone to own your content and marketing end-to-end, let's talk.

Available to hire

I’m a Content & Brand Strategist, SEO Expert, and Digital Marketer with a passion for building brands that get found, trusted, and remembered. I’ve worked across travel, hospitality, blockchain, and tech, leading campaigns that have driven significant organic traffic growth and measurable revenue impact.
I bring a data-informed, storytelling-first approach to product marketing, social media management, and brand strategy. I don’t just execute. I think about the bigger picture: where your audience is, what they need to hear, and how to reach them in a way that builds long-term loyalty.
I’m also comfortable getting hands-on with CMS platforms, making me a rare hybrid of strategic thinker and practical implementer. If you’re looking for someone to own your content and marketing end-to-end, let’s talk.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

German

Intermediate

Dutch

Advanced

Work Experience

SEO Consultant at Lincoln Global Partners

April 1, 2025 - January 31, 2026

- Audited 100+ landing pages targeting 1,000+ investment migration keywords — identified high-difficulty keyword targeting that didn't match domain authority and lack of content differentiation from competitors. - Rewrote top 20 landing pages, fixed technical SEO (H2 structure, schema markup, sitemap, alt text), and executed link-building outreach securing backlinks from ImmDaily and Expat.com. - Result: organic search traffic grew from ~4K to 16.4K monthly visits — a +310% increase in organic traffic over 3 months

Technical Writer at Classter

October 1, 2024 - January 31, 2025

- Established the foundation for Classter's technical writing function: built scalable documentation structures, audited existing resources, and standardized processes using Notion, Confluence, and Markdown. - Created modular, user-focused documentation including onboarding guides, feature walkthroughs, and troubleshooting resources. - Collaborated with product and engineering teams to translate complex SaaS functionality into clear, accessible documentation for educators and administrators.

Content & Growth Strategist at Migrova

May 1, 2024 - October 1, 2024

- Designed and executed a full-funnel marketing strategy for an immigration portal startup targeting Australia-bound migrants, covering brand positioning, content strategy, paid acquisition, and lead nurturing. - Launched social media ad campaigns on Meta and Google, paired with automated email workflows via HubSpot, generated 28% increase in qualified leads within 8 weeks. - Conducted audience research and competitor analysis to identify high-intent migration keywords and optimize landing pages for conversion.

SEO & Technical Writer at HotelRunner

January 1, 2023 - May 31, 2024

- Collaborated with Wix.com's product and content teams to integrate HotelRunner's hotel management platform, coordinating cross-functional delivery across design, engineering, and marketing. - Launched 3 major product features (AutoPilot, Competition Tracker, Premium Tiers) to 12,171 users, increasing profit by 10% through upsell conversion and retention improvements. - Developed product messaging, in-app copy, and user education materials to drive feature adoption and improve user experience across the platform.

Technical Writer & Content Strategist at Riddle&Code

January 1, 2022 - December 31, 2022

- Authored web copy for Riddle&Code and its verticals, translating complex DLT architecture, hardware security modules, and developer tooling into compelling product narratives for enterprise decision-makers and technical audiences. - Built developer onboarding materials, program documentation, and community guidelines for HW-03 hardware developer program. - Grew brand awareness via social media organic and paid posts, created copy primarily through strategic content marketing targeting enterprise blockchain adopters and developer communities.

SEO Copywriter & Content Strategist at Nomad Capitalist

July 1, 2021 - January 1, 2022

- Delivered 100+ SEO-optimized articles over 6 months for a business consulting firm specializing in offshore tax planning, expat strategies, and international business, strategically structured content to prevent keyword cannibalization across similar topics. - Conducted keyword research, SERP analysis, and competitive content audits to identify high-value ranking opportunities in the tax planning and citizenship-by-investment space. - Multiple pages now ranking #1 on Google for competitive keywords including "residency-by-investment," "tax planning," and "cryptocurrency for expats," driving organic lead generation for consulting services.