Growth & experimentation professional with 6+ years of experience driving acquisition, activation, and retention through experimentation, funnel optimization, and data-driven GTM strategies across SaaS and consumer environments. Strong at turning insights into scalable growth initiatives in collaboration with product, marketing, and data teams. Leads hypothesis-driven A/B testing, cohort and retention analysis, and KPI measurement to improve conversion and ROI. Builds dashboards and growth roadmaps, translates funnel insights into targeted experiments, and continuously optimizes channel mix, messaging, and activation timing.…Growth & experimentation professional with 6+ years of experience driving acquisition, activation, and retention through experimentation, funnel optimization, and data-driven GTM strategies across SaaS and consumer environments. Strong at turning insights into scalable growth initiatives in collaboration with product, marketing, and data teams. Leads hypothesis-driven A/B testing, cohort and retention analysis, and KPI measurement to improve conversion and ROI. Builds dashboards and growth roadmaps, translates funnel insights into targeted experiments, and continuously optimizes channel mix, messaging, and activation timing.WWWW…