NUR SYAFIKA BINTI SARWANI
Hi, I’m Nur Syafika Binti Sarwani. I’m a dynamic executive leader with a passion for building brands, driving digital marketing campaigns, and growing revenue.
About
Hi, I’m Nur Syafika Binti Sarwani. I’m a dynamic executive leader with a passion for building brands, driving digital marketing campaigns, and growing revenue. As the Executive Director at Aura HZ Enterprise since 2019, I shape strategy, manage social media channels, run paid ads, and lead product development and branding efforts.
Before that, I gained hands-on experience in financial services with Agrobank and Maybank, handling credit processes, financial advisory, and client relationships. I thrive on cross-functional collaboration, data-driven decision making, and turning ideas into measurable results for partners and customers.
- 6 years' experience
- Joined November 2025
Languages
- MalayFluent
- EnglishAdvanced
Industry experience
- Financial Services
- Media & Entertainment
- Retail
- Professional Services
Work experience
Developed business strategies and long-term plans. Managed social media (FB, IG, TikTok, Threads). Executed paid ads & analyzed performance. Trained team members in marketing & sales. Led product R&D; and branding. Built partnerships with retail, cafés & horeca.
Prepared loan documents & updated records. Coordinated loan disbursement & compliance. Generated credit reports for management.
Provided financial advisory and wealth solutions. Recommended investments, takaful, loans & banking products. Achieved sales targets and managed client relationships.
Education
Certifications and awards
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