Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Syed Feroz, a Senior SEO Specialist and Digital Marketing Lead with a track record of driving scalable organic growth for enterprise and e-commerce brands, including Canon UAE. I own end-to-end SEO programs—from technical audits and site health improvements to content strategy, on-page optimization, and authority building—delivering strong traffic gains and top keyword rankings across UAE, Australia, and India. I thrive in remote environments, collaborating with developers, designers, and content teams to implement AI-driven SERP strategies, local SEO, and performance analytics. My approach blends data-driven experimentation with white-hat tactics to boost organic conversions and brand visibility while maintaining a customer-centric focus.…Hi, I’m Syed Feroz, a Senior SEO Specialist and Digital Marketing Lead with a track record of driving scalable organic growth for enterprise and e-commerce brands, including Canon UAE. I own end-to-end SEO programs—from technical audits and site health improvements to content strategy, on-page optimization, and authority building—delivering strong traffic gains and top keyword rankings across UAE, Australia, and India. I thrive in remote environments, collaborating with developers, designers, and content teams to implement AI-driven SERP strategies, local SEO, and performance analytics. My approach blends data-driven experimentation with white-hat tactics to boost organic conversions and brand visibility while maintaining a customer-centric focus.

Syed Feroz

Digital Marketer, Marketing Strategist, SEO Expert, +7





Hi, I’m Syed Feroz, a Senior SEO Specialist and Digital Marketing Lead with a track record of driving scalable organic growth for enterprise and e-commerce brands, including Canon UAE. I own end-to-end SEO programs—from technical audits and site health improvements to content strategy, on-page optimization, and authority building—delivering strong traffic gains and top keyword rankings across UAE, Australia, and India. I thrive in remote environments, collaborating with developers, designers, and content teams to implement AI-driven SERP strategies, local SEO, and performance analytics. My approach blends data-driven experimentation with white-hat tactics to boost organic conversions and brand visibility while maintaining a customer-centric focus.…Hi, I’m Syed Feroz, a Senior SEO Specialist and Digital Marketing Lead with a track record of driving scalable organic growth for enterprise and e-commerce brands, including Canon UAE. I own end-to-end SEO programs—from technical audits and site health improvements to content strategy, on-page optimization, and authority building—delivering strong traffic gains and top keyword rankings across UAE, Australia, and India. I thrive in remote environments, collaborating with developers, designers, and content teams to implement AI-driven SERP strategies, local SEO, and performance analytics. My approach blends data-driven experimentation with white-hat tactics to boost organic conversions and brand visibility while maintaining a customer-centric focus.

Available to hire

Hi, I’m Syed Feroz, a Senior SEO Specialist and Digital Marketing Lead with a track record of driving scalable organic growth for enterprise and e-commerce brands, including Canon UAE. I own end-to-end SEO programs—from technical audits and site health improvements to content strategy, on-page optimization, and authority building—delivering strong traffic gains and top keyword rankings across UAE, Australia, and India.

I thrive in remote environments, collaborating with developers, designers, and content teams to implement AI-driven SERP strategies, local SEO, and performance analytics. My approach blends data-driven experimentation with white-hat tactics to boost organic conversions and brand visibility while maintaining a customer-centric focus.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Beginner

Beginner

Beginner

Language

English

Fluent

Work Experience

Senior Digital Marketing Executive (SEO Lead) at JK Group of Companies – Canon UAE (National Store: nationalstore.ae)

February 13, 2018 - December 31, 2024

Led end-to-end SEO strategy for Canon UAE across the national store and seven Canon retail stores, driving ~65% organic traffic growth and improving site health by 40%+. Optimized brand and category pages to achieve Top-10 rankings for 60+ B2B keywords. Aligned content and technical SEO with AI-driven SERPs, improving organic conversions by 15-20%. Managed Local SEO for 7 stores, increasing Google Business Profile visibility by ~70% and calls/direction requests by 50-60%. Executed white-hat link-building campaigns (DA 40–80) and planned influencer campaigns with 100k+ reach. Delivered monthly SEO reports using GA4, GSC, Ahrefs, and SEMrush. Collaborated with developers, designers, and content teams; owned SEO roadmaps and performance in a deadline-driven environment.

SEO Specialist / Digital Marketer at Dilate Digital – Perth, Australia

January 1, 2014 - March 30, 2018

Led SEO for the brand website, achieving #1–#3 rankings for competitive keywords like “Perth SEO” and “Digital Marketing Agency in Perth.” Drove ~40–45% organic traffic growth within 8–12 months and generated consistent inbound leads from non-branded organic search. Managed SEO campaigns for multiple Australian clients, earning 200+ high-quality backlinks (DA 40–80) and conducting disavow/spam-link recovery to restore rankings. Created long-term SEO roadmaps covering technical SEO, content strategy, and authority building.

Senior Digital Marketing Executive (SEO Lead) at JK Group of Companies

January 1, 2018 - January 1, 2025

Led end-to-end SEO strategy for Canon UAE through National Store (nationalstore.ae), driving ~65% organic traffic growth across multiple SEO cycles. Conducted technical SEO audits (crawl errors, indexing, Core Web Vitals, schema, SSL), improving overall site health score by 40%+. Optimized Brand pages & category pages, achieving Top-10 rankings for 60+ B2B keywords. Aligned content and technical SEO with AI-driven SERPs and improved organic conversions by ~15–20%. Managed Local SEO for 7 Canon retail stores across UAE, increasing Google Business Profile visibility by ~70% and calls/direction requests by ~50–60%. Executed white-hat link-building campaigns, and planned influencer campaigns across Instagram and YouTube. Delivered monthly SEO and performance reports using GA4, GSC, Ahrefs, and SEMrush.

SEO Specialist / Digital Marketer at Dilate Digital

January 1, 2014 - January 1, 2018

Led SEO for the brand website, achieving Top 3 rankings for competitive keywords such as 'Perth SEO' and 'Digital Marketing Agency in Perth', driving 40–45% organic traffic growth. Generated inbound leads from non-branded organic search and managed SEO campaigns for multiple Australian clients, delivering Top-3 rankings for high-intent keywords. Executed advanced white-hat link-building (200+ high-authority backlinks), performed Google Disavow and spam-link recovery, and developed long-term SEO roadmaps covering technical SEO, content strategy, and authority building.