I’m Syed Zameer, a performance-focused Digital Marketing Manager and eCommerce lead based in Dubai, with 8+ years of experience driving growth through data-led paid media, lead generation, and full-funnel customer…

About

I’m Syed Zameer, a performance-focused Digital Marketing Manager and eCommerce lead based in Dubai, with 8+ years of experience driving growth through data-led paid media, lead generation, and full-funnel customer journeys. I’ve consistently generated 5,000+ monthly qualified leads in the UAE real estate market, supported by disciplined CAC/CPL optimization, high-converting landing pages, and multilingual campaign execution across GCC and beyond.

I also manage end-to-end e-commerce operations—Amazon and Daraz marketplace optimization and Shopify store leadership—delivering strong online revenue growth (55%+). From Google Ads and social media advertising to WhatsApp, email automation, analytics, and conversion tracking, I align marketing, CRM, and operations to improve conversion rates and brand visibility while managing budgets at scale.

  • 9 years' experience
  • Joined October 2026

Languages

  • EnglishAdvanced
  • UrduFluent

Industry experience

  • Real Estate & Construction
  • Retail
  • Gaming
  • Education
  • Media & Entertainment
  • Computers & Electronics
  • Professional Services

Work experience· 7 roles

Digital Marketing Manager · GPG Global Real EstateJan 2026 – Present · 11 mos

Lead end-to-end performance marketing and growth for a luxury real estate brokerage. Own and scale paid media across Google, Meta, LinkedIn, TikTok, Snapchat, Yandex, and VK; plan multilingual campaigns with A/B testing and optimized landing pages. Drive qualified lead generation and sales growth across GCC, Europe, USA, Africa, and India while continuously optimizing CAC and CPL. Collaborate with Sales, CRM, and Operations to ensure seamless lead flow and accurate conversion tracking; build dashboards and report insights to leadership.

Senior Digital Marketing Executive · Springfield PropertiesFeb 2024 – Dec 2025 · 1 yr 11 mos

Spearheaded digital marketing strategy for luxury properties, generating 5,000+ monthly qualified leads and exceeding industry benchmarks. Managed multi-platform Google Ads with keyword and ad copy optimization, achieving above-average CTR. Executed social media advertising across Facebook, Instagram, LinkedIn, and Twitter to increase engagement; built personalized WhatsApp marketing for higher conversion performance. Implemented segmented email marketing with A/B testing to improve open rates and managed IVR call and SMS initiatives to diversify lead generation channels.

Digital Marketing Manager & E-Commerce Lead · KHIARA GroupJan 2023 – Feb 2024 · 1 yr 2 mos

Directed end-to-end e-commerce operations for an online retail platform, improving online revenue by 55% through product catalog management, inventory coordination, and customer journey optimization. Led e-commerce marketing across SEO, PPC, email marketing, and social media, increasing website traffic and improving online sales conversions. Managed platform operations including listings, pricing, promotions, and checkout optimization to reduce cart abandonment by 35%. Integrated paid, organic, and email automation strategies to improve conversion rates by 80%, supported by analytics-driven decisions using Google Analytics and platform tools.

Senior Digital Marketing Strategist · MANQOOSH MARKETING & ADVERTISING EST.May 2022 – Jan 2023 · 9 mos
PPC - Social Media Specialist · Digital DividendAug 2021 – May 2022 · 10 mos
Digital Performance Specialist · HELPP TECHNOLOGIES PRIVATE LIMITEDApr 2021 – Oct 2021 · 7 mos
Team Lead Live Chats & Vendor Support Executive · DARAZ (ALIBABA GROUP)Jul 2017 – Apr 2021 · 3 yrs 10 mos

Education· 5

Bachelor of Arts in Sociology · Karachi University2013 – 2015
Digital Marketing Specialization · University of Illinois Urbana-Champaign2021 – 2024
Social Media Marketing Professional Certificate · Facebook2022
Google Project Management Professional Certificate · Google2021 – 2022

Certifications and awards

Digital Marketing Specialization - University of Illinois Urbana-Champaign2021 – 2024
Social Media Marketing Professional Certificate - Facebook2022
Google Project Management Professional Certificate - Google2021 – 2022
Diploma in Digital Marketing - Omni Academy2018 – 2026

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