Tanvi Menon

Marketing & Event Activation at The Ferronato K G S Holding Ltd

Executed activation and market-support initiatives across 35+ exhibitions & 15 international trade shows; contributed to high-visibility branding and event execution including Expo 2020 Dubai Swiss Pavilion activation; supported fashion-week events across Dubai, Paris, and Milan; built catalogues, trade and partner communications materials for commercial and brand-facing use.

E-commerce & Regional Marketing Manager at The Ferronato K G S Holding Ltd

Delivered 40% traffic growth, 5.7% ROAS improvement, and 7% CAC reduction. Directed multi-market e-commerce across 15+ countries and 4 continents. Oversaw 6 regional digital commerce ecosystems (USA, Netherlands, Germany, France, Portugal & GCC). Supported 35+ launches across distributors and OEMs. Led digital cataloguing, product listings, and online content across markets. Built GA4 reporting frameworks for leadership visibility and data-driven decision making. Managed digital tools for 15 distributor/OEM/professional channels and strengthened reporting discipline, market readiness, and commercial alignment.

Marketing & Growth Manager at Forrey & Galland Group

Delivered +31% YoY net e-commerce growth. Drove paid media contribution equivalent to 33% of total sales. Achieved 9.9x ROAS across campaign periods. Managed D2C, CRM, paid media, and seasonal trading across 5+ major campaign peaks annually. Led a team of 5 and partnered directly with founder leadership. Managed annual marketing budget of AED 1.2M, allocating spend across paid media, campaign launches, seasonal trading priorities and growth-driving digital channels. Regional scope across GCC, Europe, India, China, and the US; experience spanning food, gifting, luxury retail, fashion, skin care, and personal care.

Marketing & Growth Manager (Luxury F&B) at Forrey & Galland Group

Delivered +31% YoY net e-commerce growth. Drove paid media contribution equivalent to 33% of total sales. Achieved 9.9x ROAS across campaign periods. Managed marketplace and q-commerce visibility across Noon, Careem, Deliveroo, and Talabat, covering listing, assortment visibility, trading readiness, and platform performance. Led a team of 5 and partnered directly with founder leadership. Managed annual marketing budget of 1.2M AED, guiding spend across paid media campaigns, product launches, seasonal trading priorities, and growth-driven digital channel initiatives. Experience spanning food, gifting, luxury retail, fashion, skincare, and personal care. Regional scope across GCC, Europe, India, China, and the US.

E-commerce & Regional Marketing Manager at The Ferronato KGS Holding Ltd

Delivered 40% traffic growth, 5.7% ROAS improvement, and 7% CAC reduction. Directed multi-market e-commerce across 15+ countries and 4 continents. Oversaw 6 regional digital commerce ecosystems including USA, the Netherlands, Germany, France, Portugal & GCC. Supported 35+ launches across a portfolio of 10,000 SKUs. Direct digital cataloging, product readiness, and online content across markets. Built GA4 reporting frameworks for leadership visibility, business monitoring, and data-backed decision-making. Developed digital trade marketing tools across 15 distributor/OEM/professional channels. Strengthened trade execution with a group serving 100+ markets globally, across 40+ industries. Led digital cataloging, product listings, and assortment visibility across channels. Led a team of 5 and partnered directly with founder leadership. Managed an annual marketing budget of 1.2M AED, guiding spend across paid media, campaign launches, seasonal trading priorities, and growth-driven digital c

Trade Marketing Executive at Zodhit a Health Solutions

Supported retail rollout across 250+ modern trade outlets. Reduced out-of-stock levels from 18% to 6%, improving retail availability and execution quality. Delivered +4% category uplift and +2% market share gain through trade marketing and in-store retail activation. Managed POSM, planograms, and distributor-led retail activation. Omni-channel Growth Leader across E-commerce, Digital Commerce, Luxury, Retail & Premium Consumer Brands.

Marketing & Growth Manager (Luxury F&B) – (earlier role within same narrative) at The Ferronato KGS Holding Ltd

Previously led integrated marketing initiatives, including cataloging, product listings, assortment visibility, and multi-channel market presence; built leadership-ready reporting structures and supported premium brand positioning.

Marketing & Growth Manager (Luxury F&B) at Forrey & Galand Group

Delivered +31% YoY net e-commerce growth. Drove paid media contribution equivalent to 33% of total sales. Achieved 9.9x ROAS across campaign periods. Managed marketplace and Q-commerce visibility across Noon, Careem, Deliveroo, and Talabat, covering listing, assortment visibility, trading readiness, and platform performance. Directed D2C, CRM, paid media, and seasonal trading across 5+ major campaign peaks annually. Led digital cataloguing, product listing, and assortment visibility across channels. Led a team of 5 and partnered directly with founder leadership. Managed an annual marketing budget of 1.2M AED, allocating spend across paid media, campaign launches, seasonal trading priorities, and growth-driving digital channels. +9 years across e-commerce, brand, CRM, performance marketing, and omnichannel growth. Experiences spanning food, gifting, luxury retail, fashion, skincare, and personal care. Regional scope across the GCC, Europe, India, China, and the US.