Creative and culturally fluent Social Media Strategist with a proven ability to lead community-building and trend-driven content campaigns. Known for creating viral content, engaging digital communities, and leveraging humor, sports, and internet culture to drive engagement. Deeply familiar with meme culture, Web3, Twitter/X slang, and TikTok trends. Experienced across LinkedIn, Instagram, Facebook, WhatsApp TV, and other digital platforms—focused on audience growth, influencer outreach, lead generation, and measurable performance through analytics.

Nathaniel Tayelolu

Creative and culturally fluent Social Media Strategist with a proven ability to lead community-building and trend-driven content campaigns. Known for creating viral content, engaging digital communities, and leveraging humor, sports, and internet culture to drive engagement. Deeply familiar with meme culture, Web3, Twitter/X slang, and TikTok trends. Experienced across LinkedIn, Instagram, Facebook, WhatsApp TV, and other digital platforms—focused on audience growth, influencer outreach, lead generation, and measurable performance through analytics.

Available to hire

Creative and culturally fluent Social Media Strategist with a proven ability to lead community-building and trend-driven content campaigns. Known for creating viral content, engaging digital communities, and leveraging humor, sports, and internet culture to drive engagement.

Deeply familiar with meme culture, Web3, Twitter/X slang, and TikTok trends. Experienced across LinkedIn, Instagram, Facebook, WhatsApp TV, and other digital platforms—focused on audience growth, influencer outreach, lead generation, and measurable performance through analytics.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Social Media Manager at Real Estate Realities With Bukola (RB)
January 1, 2026 - Present
Developed and executed social media strategies to increase brand awareness and engagement. Created property-focused content highlighting listings, investment opportunities, and real-estate insights. Managed campaigns across LinkedIn, Instagram, Facebook, and other platforms. Collaborated with the team to generate qualified leads through digital marketing initiatives.
Social Media Manager at SparkBorders
March 1, 2025 - January 1, 2026
Managed social media for a cross-border trading and fintech platform that simplifies international trade and financial transactions. Planned and executed educational, promotional, and community-driven campaigns. Increased online engagement through consistent brand storytelling and strategic content direction.
Social Media Manager at McAmbroseFreshies
January 1, 2025 - Present
Managed digital marketing for a healthy food and beverage brand focused on parfaits, yogurts, smoothies, fresh juices, tigernut drinks, granola, and healthy snacks. Created visual content and promotional campaigns to strengthen customer loyalty and improve online visibility.
Social Media Manager at EarthApp
January 1, 2025 - Present
Led social media strategy for a digital healthcare platform connecting patients with healthcare professionals, hospitals, laboratories, and pharmacies. Produced educational and awareness campaigns to improve audience engagement and brand visibility. Simplified healthcare technology for everyday users through accessible content.
Social Media Consultant at Pacoa Eco
January 1, 2024 - Present
Led content strategy using humor and relatability to drive conversations around sustainability. Fostered partnerships with micro-influencers and online communities. Encouraged participatory dialogue across platforms, ensuring followers felt seen and heard.
Digital Marketing Specialist at Penigold
January 1, 2023 - Present
Executed content campaigns rooted in storytelling, achieving 60% follower growth in under 6 months. Created campaigns inspired by internet trends, cultural holidays, and youth slang.
Freelance Social Media Manager at Blackbear Hub
January 1, 2022 - Present
Grew digital communities by 50%+ through culturally relevant, trend-based content including sports and meme formats. Developed viral campaigns using local slang and humor to resonate with Nigerian youth online. Managed Blackbear Hub WhatsApp TV platform with thousands of daily viewers. Maintained active presence across Twitter/X, Instagram, and Facebook with high engagement rates.

Education

B.Ed in Social Science Education at University of Ilorin
January 1, 2022 - August 26, 2026

Qualifications

Meta Social Media Marketing Professional Certificate
January 11, 2030 - August 26, 2026
Google Digital Marketing & E-commerce Certificate
January 11, 2030 - August 26, 2026
LinkedIn Social Media Strategy Course
January 11, 2030 - August 26, 2026
International Business Consulting Certificate
January 11, 2030 - August 26, 2026

Industry Experience

Media & Entertainment, Retail, Non-Profit Organization, Education, Professional Services, Healthcare, Financial Services, Real Estate & Construction, Consumer Goods, Software & Internet