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I’m an innovative marketing leader with 8+ years of experience driving enterprise-grade community, social, and ambassador marketing programs that deliver measurable business impact. I build and scale global initiatives, forge strong cross-functional partnerships, and turn communities into engines of growth. I excel at end-to-end campaign execution, data-driven optimization, and AI-powered product and content storytelling. I lead social media strategy across platforms, manage influencer and affiliate programs, and collaborate with creative teams to elevate brand visibility, drive engagement, and deliver meaningful business results. I’m passionate about turning insights into action, nurturing communities in authentic ways, and expanding programs to reach new user segments.…I’m an innovative marketing leader with 8+ years of experience driving enterprise-grade community, social, and ambassador marketing programs that deliver measurable business impact. I build and scale global initiatives, forge strong cross-functional partnerships, and turn communities into engines of growth. I excel at end-to-end campaign execution, data-driven optimization, and AI-powered product and content storytelling. I lead social media strategy across platforms, manage influencer and affiliate programs, and collaborate with creative teams to elevate brand visibility, drive engagement, and deliver meaningful business results. I’m passionate about turning insights into action, nurturing communities in authentic ways, and expanding programs to reach new user segments.

Taylor Spence

Growth Marketer, Brand Strategist, Marketing Strategist, +2

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I’m an innovative marketing leader with 8+ years of experience driving enterprise-grade community, social, and ambassador marketing programs that deliver measurable business impact. I build and scale global initiatives, forge strong cross-functional partnerships, and turn communities into engines of growth. I excel at end-to-end campaign execution, data-driven optimization, and AI-powered product and content storytelling. I lead social media strategy across platforms, manage influencer and affiliate programs, and collaborate with creative teams to elevate brand visibility, drive engagement, and deliver meaningful business results. I’m passionate about turning insights into action, nurturing communities in authentic ways, and expanding programs to reach new user segments.…I’m an innovative marketing leader with 8+ years of experience driving enterprise-grade community, social, and ambassador marketing programs that deliver measurable business impact. I build and scale global initiatives, forge strong cross-functional partnerships, and turn communities into engines of growth. I excel at end-to-end campaign execution, data-driven optimization, and AI-powered product and content storytelling. I lead social media strategy across platforms, manage influencer and affiliate programs, and collaborate with creative teams to elevate brand visibility, drive engagement, and deliver meaningful business results. I’m passionate about turning insights into action, nurturing communities in authentic ways, and expanding programs to reach new user segments.

Available to hire

I’m an innovative marketing leader with 8+ years of experience driving enterprise-grade community, social, and ambassador marketing programs that deliver measurable business impact. I build and scale global initiatives, forge strong cross-functional partnerships, and turn communities into engines of growth.

I excel at end-to-end campaign execution, data-driven optimization, and AI-powered product and content storytelling. I lead social media strategy across platforms, manage influencer and affiliate programs, and collaborate with creative teams to elevate brand visibility, drive engagement, and deliver meaningful business results. I’m passionate about turning insights into action, nurturing communities in authentic ways, and expanding programs to reach new user segments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Founder & Creative Lead at Taylor Lauren

August 1, 2022 - Present

Lead Generative AI Community Engagement; Creative storytelling; Growth strategy; Content strategy; Social media management; Product marketing; Project management; Content/creator briefing; Social listening; Testing & optimization; Data analytics & insights; Vendor management; Brand strategy; Market research; Strategic planning.

Marketing Specialist at Fresh Point

November 1, 2019 - October 1, 2021

Lead marketing for Fresh Point’s Northern CA region; develop customer-focused content (flyers, infographics, videos) to support internal teams and client engagement; launched the Market To Go initiative during COVID-19; managed regional events and trade shows to strengthen community and customer connections.

Marketing Advisor at Compass

October 1, 2021 - April 1, 2022

Deliver world-class client service while consulting with agents daily to identify their marketing needs, build strategy marketing plans, and help execute to deliver on those needs efficiently. Maximize the effectiveness of agents' budgets across branding, print advertising, digital, social, direct mail, video and paid media. Liaise between third parties and agents to coordinate larger projects and materials; photographs, copywriting, and content development.

Marketing Director at KGROUP

April 1, 2022 - August 1, 2022

Lead end-to-end marketing across digital, print, and experiential channels for V KG RE G RO UP and Forbes Group Property Management; shape cohesive branding identity and drive recognition through integrated campaigns. Develop and execute multi-channel marketing strategies and content (social media, podcasts, TV ads, agent walkthroughs, Google Business profiles) across Meta, LinkedIn, YouTube, and TikTok. Manage budgets and brand assets at scale, oversee printed materials (EDDMs, postcards, flyers, urgent communications), maximize spend efficiency, and support agent goals within a unified brand framework.

Creative Cloud Community Coordinator at Adobe

March 1, 2023 - March 1, 2024

Create and manage social media materials for Adobe Live platforms; drive content strategies to grow accounts and achieve quarterly engagement and impression goals. Develop campaigns with influential content creators across multiple Adobe products; coordinate with cross-functional teams; plan and facilitate customer-facing Create Now events; provide daily administrative and business support to two Senior Directors, including scheduling, project coordination, and communications management; coordinate special projects across Community teams.