Muirur Karanja
I’m a creative, results-driven digital marketing and brand strategy professional with experience across social media marketing, content creation, and audience engagement.
About
I’m a creative, results-driven digital marketing and brand strategy professional with experience across social media marketing, content creation, and audience engagement. I’ve led brand and sales-focused campaigns across platforms like TikTok, Instagram, and Facebook, developing strategies that generate leads, increase online visibility, and strengthen brand awareness.
Beyond marketing, I bring project coordination and finance exposure that help me plan, execute, and report effectively. I’ve supported reservations and listing optimization for short-term rentals, coordinated marketing shoots and testimonial-based content, and assisted with budgeting, procurement processes, and revenue tracking—always with a focus on clear communication, strong stakeholder relationships, and measurable outcomes.
- 4 years' experience
- Joined September 2026
Industry experience
- Media & Entertainment
- Government
- Financial Services
- Real Estate & Construction
- Travel & Hospitality
Work experience· 4 roles
Curated and executed digital marketing campaigns for container construction projects. Created engaging TikTok, Instagram, and Facebook content focused on sales and brand awareness. Developed social media strategies to generate leads and increase online visibility, coordinating project shoots, testimonials, and educational marketing campaigns.
Managed Airbnb and short-term rental bookings across multiple platforms. Handled guest communication, reservations, and listing optimization, creating social media content to market properties and improve occupancy rates. Monitored pricing trends, performed competitor analysis, and supported guest experience management.
Assisted with project coordination including documentation, scheduling, and support for procurement and budgeting. Coordinated with suppliers, participated in site meetings and reporting, and communicated with stakeholders to support successful project execution.
Education
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