Tessa Schoessel
Creative social media marketer with 2+ years of experience developing high-performing content, managing paid campaigns, and growing online communities.
About
Creative social media marketer with 2+ years of experience developing high-performing content, managing paid campaigns, and growing online communities. Passionate about creating trend-driven, data-backed marketing that builds brands and drives measurable results.
- 2 years' experience
- Joined June 2026
Industry experience
- Media & Entertainment
- Consumer Goods
- Professional Services
- Retail
More experts in Columbus, United States
Work experience· 5 roles
Led development of TikTok content strategy and brand voice, testing creative formats to drive engagement. Coordinated UGC campaigns, including briefing creators and approving content, to support brand growth.
Manage social media marketing initiatives across TikTok and creator campaigns to increase brand awareness and engagement. Develop trend-driven content strategies aligned with Gen Z audiences and social media trends. Assist with influencer outreach, email marketing, and customer engagement initiatives to support overall brand growth.
Create and post a minimum of seven TikTok videos per week. Conduct outreach to potential brand ambassadors and influencers. Track and report on content performance metrics.
Education
Certifications and awards
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