Creative social media marketer with 2+ years of experience developing high-performing content, managing paid campaigns, and growing online communities. Passionate about creating trend-driven, data-backed marketing that builds brands and drives measurable results.

Tessa Schoessel

Creative social media marketer with 2+ years of experience developing high-performing content, managing paid campaigns, and growing online communities. Passionate about creating trend-driven, data-backed marketing that builds brands and drives measurable results.

Available to hire

Creative social media marketer with 2+ years of experience developing high-performing content, managing paid campaigns, and growing online communities. Passionate about creating trend-driven, data-backed marketing that builds brands and drives measurable results.

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Work Experience

Social Media Marketing Specialist at Cure Hydration
May 1, 2026 - Present
Led development of TikTok content strategy and brand voice, testing creative formats to drive engagement. Coordinated UGC campaigns, including briefing creators and approving content, to support brand growth.
Marketing Specialist at CraftMix
April 1, 2026 - Present
Manage social media marketing initiatives across TikTok and creator campaigns to increase brand awareness and engagement. Develop trend-driven content strategies aligned with Gen Z audiences and social media trends. Assist with influencer outreach, email marketing, and customer engagement initiatives to support overall brand growth.
TikTok Content & Community Intern at BUNKY Protein Popcorn
October 1, 2025 - June 1, 2026
Create and post a minimum of seven TikTok videos per week. Conduct outreach to potential brand ambassadors and influencers. Track and report on content performance metrics.
Marketing and Sales Intern at The Shelly Company
May 1, 2025 - August 1, 2025
Interviewed 20+ thirty-year employees via video, phone call, and email interview. Created and edited videos highlighting projects.
Social Media Intern at CraftMix
November 1, 2024 - Present
Managed CraftMix's TikTok account by creating and posting trend-aligned content to engage the target audience. Brainstormed and created 15 viral video concepts per week, contributing to brand awareness and audience growth. Engaged with thousands of followers through comments, DMs, and trends, strengthening the brand's online community.

Education

Bachelor of Science in Communications at Ohio University, Scripps College of Communication
January 11, 2030 - May 1, 2026

Qualifications

Social Media Certificate
January 11, 2030 - June 29, 2026

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services, Retail