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I'm Megan van Wyk, a Social Media Marketing Specialist at Resilience Digital with over 3 years of experience helping medical professionals, specialists, and small business owners build a confident, credible online presence. I blend analytical thinking with creative strategy to deliver purposeful content and end-to-end campaigns. I work with practitioners and brands to boost visibility, engagement, and acquisition through strategic content, paid advertising, and detailed performance reporting.…I'm Megan van Wyk, a Social Media Marketing Specialist at Resilience Digital with over 3 years of experience helping medical professionals, specialists, and small business owners build a confident, credible online presence. I blend analytical thinking with creative strategy to deliver purposeful content and end-to-end campaigns. I work with practitioners and brands to boost visibility, engagement, and acquisition through strategic content, paid advertising, and detailed performance reporting.

Megan van Wyk

PRO

Social Media Manager, Content Creator, Brand Strategist, +2

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I'm Megan van Wyk, a Social Media Marketing Specialist at Resilience Digital with over 3 years of experience helping medical professionals, specialists, and small business owners build a confident, credible online presence. I blend analytical thinking with creative strategy to deliver purposeful content and end-to-end campaigns. I work with practitioners and brands to boost visibility, engagement, and acquisition through strategic content, paid advertising, and detailed performance reporting.…I'm Megan van Wyk, a Social Media Marketing Specialist at Resilience Digital with over 3 years of experience helping medical professionals, specialists, and small business owners build a confident, credible online presence. I blend analytical thinking with creative strategy to deliver purposeful content and end-to-end campaigns. I work with practitioners and brands to boost visibility, engagement, and acquisition through strategic content, paid advertising, and detailed performance reporting.

Next availability:

July 15, 2026

Sandton, South Africa

I’m Megan van Wyk, a Social Media Marketing Specialist at Resilience Digital with over 3 years of experience helping medical professionals, specialists, and small business owners build a confident, credible online presence.

I blend analytical thinking with creative strategy to deliver purposeful content and end-to-end campaigns. I work with practitioners and brands to boost visibility, engagement, and acquisition through strategic content, paid advertising, and detailed performance reporting.

Skills

Canva

Facebook Ads

CapCut

Experience Level

Canva

Expert

Facebook Ads

Expert

CapCut

Expert

Language

Work Experience

Founder & Social Media Strategist at Resilience Digital

January 1, 2022 - Present

Ran a freelance social media marketing practice serving medical professionals, beauty brands, and e-commerce businesses. Managed end-to-end client campaigns: strategy, content creation, scheduling, community management, and reporting. Specialise in building authoritative, trust-based online presences for practitioners and independent business owners. Delivered paid advertising campaigns via Meta Ads Manager, optimising for reach, conversions, and lead generation. Produced visual content using Canva and video edits using CapCut, aligned to each client’s unique brand voice.