Verdant Collective | Sustainable Living Brand Identity

Verdant Collective is a subscription marketplace that makes lower-waste living feel simple, welcoming, and inspiring.

I developed a brand identity that reflects its connection to nature and community. A fluid botanical logo, an open wordmark, and a palette of sage green, muted ochre, and warm cream create an organic yet contemporary feel. Rounded typography and handwritten accents bring warmth and personality to the brand.

The concept extends across refillable household products, packaging, and a subscription box, creating a cohesive experience for customers at every touchpoint.