Experience Level
Language
French
Fluent
English
Advanced
Work Experience
Chef de projets SEO & Head of Content at CDI WooSkill (Startup SaaS Ed-Tech)
January 1, 2023 - PresentLed the SEO and content function for a SaaS/EdTech startup. Created and implemented semantic content strategy (topic clusters), keyword research, and SEO copy for landing pages, blogs, and e-commerce. Performed regular SEO audits (technical, Core Web Vitals, structured data, migrations, hreflang). Managed backlink strategy, internal linking, and a 3-person content team; collaborated with marketing, product and development. Analyzed performance with GA4, Search Console, Looker Studio, Tag Manager and Excel; reported to senior management and defined optimization roadmap. Result: improved indexation (+700%), organic traffic growth (from 50 to 15k–30k monthly) within 8 months; annual backlink budget ~60k€; created and deployed best practices and, where appropriate, PBNs.
SEO Consultant & Head of Content at Thibault Rocher Consultants
January 1, 2023 - PresentLead SEO and content strategy engagements for clients, conducting keyword research, on-page optimization, technical SEO audits, and content planning. Responsible for site architecture improvements, internal/external linking strategies, Core Web Vitals enhancements, migrations, hreflang implementation, and CMS coordination (WordPress & Shopify). Manage analytics and reporting (GA4, Search Console) and develop training materials and playbooks. Collaborate with cross-functional teams and external partners to deliver sustainable organic growth and high ROI.
Education
Licence 3 Management at Toulouse School of Management
January 11, 2030 - February 5, 2026Licence 3 Management at Toulouse School of Management
January 11, 2030 - February 5, 2026SEO Certification - Le Guide Complet du SEO at Le Guide Complet du SEO
January 1, 2020 - January 1, 2020Qualifications
Cocon Semantique
January 1, 2023 - February 5, 2026Le Guide Complet du SEO
January 1, 2020 - February 5, 2026Formation SEO (Udemy)
January 11, 2030 - February 5, 2026Licence 3 Management
January 11, 2030 - February 5, 2026SEO Certification - Le Guide Complet du SEO
January 1, 2020 - January 1, 2020Industry Experience
Software & Internet, Education, Professional Services, Media & Entertainment
Experience Level
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