Available to hire
I am a Digital Marketing and Project Management professional with over 3 years of experience driving data-driven campaigns, managing CRM strategies, and collaborating on creative, brand-aligned projects. I have a passion for Apple products and a keen interest in executing Apple-focused marketing initiatives.
I excel at tracking KPIs, working cross-functionally with teams to optimize marketing performance, and designing multimedia content that increases engagement and drives both in-store and online traffic. I continuously stay updated with the latest trends and technologies to deliver innovative marketing ideas and strategic campaigns.
Experience Level
Expert
Expert
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Expert
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Expert
Language
English
Fluent
Hindi
Fluent
Marathi (Marāṭhī)
Fluent
Work Experience
Customer Service Representative at TWG
February 29, 2024 - August 16, 2025Supported CRM initiatives by logging customer inquiries and interactions with prompt resolution. Facilitated lead nurturing aligned with marketing communications to support customer acquisition and retention efforts.
Marketing Executive (Marketing & Operations) at The Wadhwa Group
February 29, 2024 - August 16, 2025Led digital marketing campaigns including email, social media, CRM targeting, PPC, and remarketing strategies. Collaborated with creative teams to deliver visually compelling, brand-compliant assets. Executed customer lifecycle campaigns using Salesforce CRM, developed KPI dashboards to track performance, and coordinated promotions aligned with product launches and strategic initiatives. Improved lead conversion rates and optimized cost-per-acquisition.
Customer Service Representative at TWG, India
February 29, 2024 - July 9, 2025Conducted quality checks for an 8-member inbound/outbound team. Ensured customer satisfaction through prompt issue resolution and CRM management.
Marketing Executive (Marketing & Operations) at The Wadhwa Group
February 29, 2024 - July 9, 2025Organised events with 7+ influencers to boost social media engagement by 95.3%, reaching 393.3K people. Led PPC advertising campaigns focused on traffic, lead generation, and sales, achieving a 20% increase in conversion rates through dynamic remarketing. Reduced CPA while maintaining high conversion volume by optimizing ad targeting. Generated $15M in revenue within 3 months, meeting company targets. Utilised Salesforce CRM to track KPIs and generate sales reports. Implemented print ads and leaflets targeting specific demographics to ensure reach and brand engagement through targeted media channels.
Customer Service Representative at TWG, India
February 29, 2024 - July 9, 2025Conducted quality checks for an 8-member inbound/outbound team. Ensured customer satisfaction through prompt issue resolution and effective CRM management.
Marketing Executive (Marketing & Operations) at The Wadhwa Group
February 29, 2024 - July 9, 2025Organised events with influencers which boosted social media engagement by 95.3%, reaching 393.3K. Led PPC advertising campaigns focused on traffic, lead generation, and sales. Achieved a 20% increase in conversion rates through dynamic remarketing campaigns. Reduced cost per acquisition while maintaining high conversion volume with optimized ad targeting. Generated $15M in revenue in 3 months, meeting company targets. Utilised Salesforce CRM to generate sales reports and track KPIs. Also implemented print ads and leaflets targeting specific demographics to ensure brand reach and engagement.
Customer Service Representative at TWG
February 1, 2024 - August 16, 2025Supported CRM initiatives by logging inquiries and customer interactions, ensuring prompt resolution. Facilitated lead nurturing by aligning support activities with marketing communications to support marketing efforts.
Marketing Executive (Marketing & Operations) at The Wadhwa Group
February 1, 2024 - August 16, 2025Planned and led digital marketing campaigns including email, social, and CRM targeting aligned with brand objectives. Collaborated with creative teams to ensure brand-compliant designs across all assets. Managed PPC and remarketing strategies that boosted leads by 20% while reducing cost-per-acquisition. Executed customer lifecycle campaigns from acquisition to retention via Salesforce CRM. Developed KPI dashboards for campaign performance evaluation. Coordinated targeted promotions supporting accessory sales, service offers, and value-added services. Partnered with stakeholders for promotional rollouts of new projects and initiatives ensuring alignment with marketing goals and timely execution.
Intern – Sales, Marketing & CRM at TWG
May 31, 2022 - August 16, 2025Assisted in executing marketing events, digital campaigns, and customer acquisition strategies. Created content for digital channels and email marketing. Supported customer communications and lead capture via social and digital platforms.
Internship Sales Marketing & CRM at TWG, India
May 31, 2022 - July 9, 2025Assisted in sales by preparing presentations, proposals, and sales materials. Contributed to planning and organising marketing events, promotions, expos, or webinars. Assisted in writing blogs, newsletters, and other digital content. Engaged with customers via email, phone, or social media to respond to inquiries and resolve issues.
Internship Sales Marketing & CRM at TWG, India
May 31, 2022 - July 9, 2025Assisted in sales by preparing presentations, proposals, and sales materials. Contributed to planning and organising marketing events, promotions, expos, and webinars. Assisted in writing blogs, newsletters, and other digital content. Engaged with customers via email, phone, and social media, responding to inquiries and resolving issues.
Intern – Sales, Marketing & CRM at TWG
May 1, 2022 - August 16, 2025Assisted in executing marketing events and customer acquisition campaigns. Engaged in content creation for digital channels and email campaigns. Supported customer communications and lead capture via social and digital touchpoints.
F&B Associate at The Grand York, United Kingdom
October 31, 2021 - July 9, 2025Managed operations including reservations, staff scheduling, and inventory control. Delivered high standards of customer service and addressed customer concerns to ensure satisfaction. Tracked inventory levels, ordered stock, and ensured product availability for service.
F&B Associate at The Grand York, United Kingdom
October 31, 2021 - July 9, 2025Managed operations including reservations, staff scheduling, and inventory control. Maintained high standards of customer service and satisfaction. Tracked inventory levels, ordered stock, and ensured all products were serviceable.
Internship at S.I.A College Association
March 31, 2021 - July 9, 2025Worked on "Granthalay," an online library management system facilitating book issuance online for students and teachers. Managed records and inventory reports.
Education
Project Management at Conestoga College, Ontario, Canada
January 1, 2024 - December 1, 2024MSc. Marketing at York St John University, York, United Kingdom
September 1, 2021 - December 31, 2021Diploma at International School of Management, Mumbai, India
September 1, 2020 - December 31, 2020Bachelor in Commerce at S.I.E.S College of Commerce and Economics, Mumbai, India
January 1, 2019 - April 30, 2019Bachelor in Commerce at S.I.E.S College of Commerce and Economics, Mumbai, India
January 1, 2016 - April 30, 2019MSc. Marketing at York St John University, York, United Kingdom
September 1, 2021 - June 30, 2022Post Graduate Diploma at Conestoga College, Ontario, Canada
May 1, 2024 - December 1, 2024Masters of Marketing at York St John University, York, United Kingdom
October 1, 2020 - September 1, 2021Diploma in Media, Advertising & Communication at International School of Management, Mumbai, India
September 1, 2020 - August 16, 2025Bachelor’s in Commerce at S.I.E.S College of Commerce and Economics, Mumbai, India
May 1, 2016 - April 1, 2019Post Graduate Diploma at Conestoga College, Ontario, Canada
May 1, 2024 - December 1, 2024Masters of Marketing at York St John University, York, United Kingdom
October 1, 2020 - September 1, 2021Diploma in Media, Advertising & Communication at International School of Management, Mumbai, India
September 1, 2020 - August 16, 2025Bachelor’s in Commerce at S.I.E.S College of Commerce and Economics, Mumbai, India
May 1, 2016 - April 1, 2019Qualifications
Fundamentals of Digital Marketing
January 11, 2030 - July 9, 2025Google Search, Display, Video
January 11, 2030 - July 9, 2025Business understanding
January 11, 2030 - July 9, 2025Jira (cloud edition)
January 11, 2030 - July 9, 2025Wix
January 11, 2030 - July 9, 2025Sustainability Business Strategies
January 11, 2030 - July 9, 2025Fundamentals of Digital Marketing
January 1, 2023 - December 31, 2023Jira (cloud edition)
January 1, 2023 - December 31, 2023Wix Sustainability Business Strategies
January 1, 2023 - December 31, 2023Fundamentals of Digital Marketing
January 11, 2030 - August 16, 2025Google Search, Display, Video
January 11, 2030 - August 16, 2025Business Understanding
January 11, 2030 - August 16, 2025Jira (cloud edition)
January 11, 2030 - August 16, 2025Wix Sustainability Business Strategies
January 11, 2030 - August 16, 2025Fundamentals of Digital Marketing
January 11, 2030 - August 16, 2025Google Search, Display, Video
January 11, 2030 - August 16, 2025Business understanding
January 11, 2030 - August 16, 2025Jira (cloud edition)
January 11, 2030 - August 16, 2025Wix Sustainability Business Strategies
January 11, 2030 - August 16, 2025Industry Experience
Real Estate & Construction, Media & Entertainment, Professional Services, Travel & Hospitality, Retail, Consumer Goods, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
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Expert
Expert
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Expert
Expert
Expert
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Expert
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