Available to hire
Dynamic marketing professional with hands-on experience in social media and online community engagement. Over a year of practical experience, proficient in managing campaigns through Google Ads and Meta Business Suite, and designing digital assets using Canva. Proven track record of improving engagement metrics through targeted audience research and effective management of multimedia content. Eager to leverage skills to contribute meaningfully to future marketing initiatives.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Chinese
Fluent
Work Experience
Online Community Engagement Intern at Ascension Connection
February 1, 2025 - May 1, 2025Assisted in planning and managing paid campaigns using Google Ads and Meta Business Suite. Conducted targeted audience research to refine campaign targeting. Scheduled and monitored campaigns, tracking performance and engagement metrics.
Marketing Coordinator at Good Memory PR Marketing (Hong Kong)
June 1, 2022 - November 1, 2022Coordinated event planning and on-site execution. Acted as liaison between clients and internal teams to ensure campaign alignment and successful delivery. Supported cross-functional collaboration with designers, vendors, and clients to meet campaign objectives.
Marketing Coordinator at Good Memory PR Marketing
June 1, 2022 - November 1, 2022Managed social media campaigns for multiple clients; planned and scheduled campaigns using Google Ads and Meta Business Suite; coordinated event planning and on-site execution; liaised with clients and internal teams to ensure campaign alignment.
Student Society President at University of Western Australia Student Society
November 1, 2023 - November 1, 2024Led a 30-member committee; oversaw operations, events, and communications; improved member engagement, retention, and participation.
Social Media Marketing Intern at Elev8 Building Group
July 20, 2025 - October 20, 2025Facilitated the planning and management of paid campaigns using Google Ads and Meta Business Suite; performed in-depth target audience research to refine campaign targeting; scheduled and monitored campaigns, evaluating performance and engagement metrics.
Online Community Engagement Intern at Ascension Connection Perth
February 1, 2025 - May 1, 2025Created compelling digital assets with Canva for online campaigns; oversaw multimedia content management across community platforms; developed surveys and analyzed feedback to enhance engagement strategies.
Hong Kong Student Society President at University of Western Australia Perth
November 20, 2023 - November 20, 2024Collaborated with university departments, sponsors, and external partners. Executed initiatives that enhanced member engagement, retention, and participation. Directed a committee of 30 members, managing operations, events, and communications.
Education
Bachelor of Commerce, Major in Marketing at University of Western Australia
January 1, 2023 - January 1, 2025Hong Kong Diploma of Secondary Education at Cheng Wing Gee College
January 1, 2017 - January 1, 2022Qualifications
Industry Experience
Media & Entertainment, Professional Services, Education, Software & Internet, Other
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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