Senior graphic and brand designer with 15+ years of experience building strong visual identities and translating them into high-performing creative assets across digital and print ecosystems. Experienced in fast-paced campaign production, brand consistency, and cross-functional collaboration with marketing, product, and commercial teams. I combine strong visual storytelling with execution speed, helping brands move faster while maintaining a clear and memorable identity. My background spans fashion retail, branding, packaging, digital campaigns, content creation, and creative direction, a strong fit for product-driven platforms and entertainment brands looking to scale their visual impact.

Christophe Van Erum

Senior graphic and brand designer with 15+ years of experience building strong visual identities and translating them into high-performing creative assets across digital and print ecosystems. Experienced in fast-paced campaign production, brand consistency, and cross-functional collaboration with marketing, product, and commercial teams. I combine strong visual storytelling with execution speed, helping brands move faster while maintaining a clear and memorable identity. My background spans fashion retail, branding, packaging, digital campaigns, content creation, and creative direction, a strong fit for product-driven platforms and entertainment brands looking to scale their visual impact.

Available to hire

Senior graphic and brand designer with 15+ years of experience building strong visual identities and translating them into high-performing creative assets across digital and print ecosystems. Experienced in fast-paced campaign production, brand consistency, and cross-functional collaboration with marketing, product, and commercial teams.

I combine strong visual storytelling with execution speed, helping brands move faster while maintaining a clear and memorable identity. My background spans fashion retail, branding, packaging, digital campaigns, content creation, and creative direction, a strong fit for product-driven platforms and entertainment brands looking to scale their visual impact.

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Language

French
Fluent
English
Advanced
Dutch
Beginner

Work Experience

Freelance Creative Director & Graphic Designer at Ctrl V Studio
January 1, 2020 - Present
Lead branding, digital campaigns, packaging, and visual storytelling projects for multiple brands (Nats Rawline & PMSweet). Design high-quality assets for social media, launches, promotional campaigns, presentations, and digital communication. Build coherent visual systems that scale across multiple touchpoints while maintaining strong brand recognition. Work directly with founders, marketers, and decision-makers to turn strategic goals into impactful visuals. Deliver fast-turnaround creative production while maintaining premium visual quality.
Senior Graphic Designer at C&A Buying
January 1, 2009 - January 1, 2023
Created high-volume visual assets for product storytelling, internal campaigns, presentations, seasonal launches, and commercial communication. Collaborated closely with buying, product, and cross-functional stakeholders in a fast-moving retail environment. Helped maintain visual consistency across multiple collections, categories, and communication materials. Balanced speed, quality, and clarity under demanding deadlines and large-scale production cycles. Contributed to brand visibility through clear, commercially effective design execution.
Advisor & Store Manager at The Phone House
January 1, 2003 - January 1, 2009
Built strong communication, customer insight, and commercial storytelling skills. Developed a strong understanding of audience behavior, engagement, and conversion-driven presentation.

Education

Bachelor's degree in Graphic Arts at Institut des Beaux-Arts Saint-Luc, Liège
January 1, 1997 - January 1, 2001

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services