Performance Marketing Specialist and cum laude marketing graduate, holding a diploma and Bachelor of Technology in marketing. Co-managed 15 Google Ads accounts and 2 Meta Ads accounts for national and international companies. Led 4 marketing projects in university, including the 2022 Black Wolf Youth Agency Brand Marketing Challenge, in which my team won first place position. Obtained an additional 3 certifications in Google Ads and Meta Ads.

Tarue Luke Uys

Performance Marketing Specialist and cum laude marketing graduate, holding a diploma and Bachelor of Technology in marketing. Co-managed 15 Google Ads accounts and 2 Meta Ads accounts for national and international companies. Led 4 marketing projects in university, including the 2022 Black Wolf Youth Agency Brand Marketing Challenge, in which my team won first place position. Obtained an additional 3 certifications in Google Ads and Meta Ads.

Available to hire

Performance Marketing Specialist and cum laude marketing graduate, holding a diploma and Bachelor of Technology in marketing. Co-managed 15 Google Ads accounts and 2 Meta Ads accounts for national and international companies. Led 4 marketing projects in university, including the 2022 Black Wolf Youth Agency Brand Marketing Challenge, in which my team won first place position. Obtained an additional 3 certifications in Google Ads and Meta Ads.

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Language

English
Fluent

Work Experience

Paid Media Manager (Remote) at Ghost Pepper Digital
July 1, 2024 - July 1, 2024
Optimized ad accounts for clients including Assegai FX in the forex industry, achieving a 111% increase in Google Ads conversion rate and an 87% increase in Microsoft Ads click-through rate within two months. Achieved a 65% increase in clicks and a 58% increase in conversions in Google Ads within three months for Drainmen by optimizing targeted keywords and all search campaigns. Contributed to campaign planning by utilizing data analytics tools to evaluate Google Ads campaigns. Prepared 2-4 presentations and campaign performance reports per month for campaigns across all accounts. Promoted from intern to paid media manager within 4 months of employment.
Paid Media Intern (Remote) at Ghost Pepper Digital
December 1, 2023 - December 1, 2023
Conducted keyword research on Google Ads through search query mining to improve ad performance across all ad accounts. Assisted head marketing manager in planning and managing marketing campaigns. Mentored by Google Ads and Meta Ads experts.

Education

Advanced Diploma in Marketing (equivalent to Bachelor of Technology in Marketing) at Cape Peninsula University of Technology
January 1, 2023 - January 1, 2023
Diploma in Marketing at Cape Peninsula University of Technology
January 1, 2020 - January 1, 2022

Qualifications

Facebook Ads & Facebook Marketing Mastery 2023 | Coursenvy
January 11, 2030 - July 26, 2023
Google Ads for Beginners 2023 – Step by Step Process
January 11, 2030 - June 28, 2023
Ultimate Google Ads Training 2021: Profit with Pay Per Click
January 11, 2030 - January 14, 2023

Industry Experience

Software & Internet, Media & Entertainment