Hi, I’m Tomás Alejandro García Cabrales, a musician specializing in Audio Production with a minor in Business Administration from Universidad de Los Andes, and I earned a Master’s in Cultural Studies from Pontificia Universidad Javeriana. My work blends music creation with cultural management and event production across Colombia and Spain. I’ve led and coordinated cultural projects, booked national and international artists, and managed budgets, marketing, and technical production for venues small to large. Recently I’ve served as Apple Music Colombia’s Playlist Editor, a Bogotá-based showcases Booker, and a juror for IDARTES grants, thriving on cross-disciplinary teams and turning ideas into engaging experiences for audiences.

Tomás García Cabrales

Hi, I’m Tomás Alejandro García Cabrales, a musician specializing in Audio Production with a minor in Business Administration from Universidad de Los Andes, and I earned a Master’s in Cultural Studies from Pontificia Universidad Javeriana. My work blends music creation with cultural management and event production across Colombia and Spain. I’ve led and coordinated cultural projects, booked national and international artists, and managed budgets, marketing, and technical production for venues small to large. Recently I’ve served as Apple Music Colombia’s Playlist Editor, a Bogotá-based showcases Booker, and a juror for IDARTES grants, thriving on cross-disciplinary teams and turning ideas into engaging experiences for audiences.

Available to hire

Hi, I’m Tomás Alejandro García Cabrales, a musician specializing in Audio Production with a minor in Business Administration from Universidad de Los Andes, and I earned a Master’s in Cultural Studies from Pontificia Universidad Javeriana. My work blends music creation with cultural management and event production across Colombia and Spain.

I’ve led and coordinated cultural projects, booked national and international artists, and managed budgets, marketing, and technical production for venues small to large. Recently I’ve served as Apple Music Colombia’s Playlist Editor, a Bogotá-based showcases Booker, and a juror for IDARTES grants, thriving on cross-disciplinary teams and turning ideas into engaging experiences for audiences.

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Language

Spanish; Castilian
Fluent
English
Advanced
Italian
Intermediate

Work Experience

Playlist Editor at Apple Music
August 1, 2025 - Present
Editor for Colombia; Curating new releases for Apple Music LATAM.
Showcases Booker at Bogotá Music Market
July 1, 2025 - September 1, 2025
Freelance Booker/curator for the 2025 edition showcases at Teatro Colón.
Jury member at Instituto Distrital de las Artes (IDARTES)
April 1, 2025 - August 1, 2025
Jury member for IDARTES grants: Live Music Circuits & Conexión Mundo 2025.
Promoter / Talent Buyer at Páramo Presenta Bogotá
January 1, 2025 - Present
Promoter of shows for national and international artists; project management of shows, artist production, and marketing coordination. Budget tracking, revenue and ticket sales goals, and organization of technical production, commercial, purchasing, marketing, and hospitality teams. Creation of budgets, offers, and relationship-building with national and international artists for bookings in venues across the city.
Project Manager / Talent Buyer at Páramo Presenta Bogotá
June 1, 2024 - January 1, 2025
Project Manager for shows with up to 20,000 spectators. Coordination and follow-up of marketing, technical production, artist hospitality, sponsorship, corporate sales, purchasing, operations, and permits teams. Creation of budgets for shows, preparation of offers, and relationship-building with national and international artists for bookings in various venues across the city. Notable acts included Fabulosos Cadillacs, Rauw Alejandro, Rojuu, Cultura Profética, Draco Rosa, Jose Madero, Molotov, YSY A, Bandalos Chinos, Leo Rizzi.
Marketing & Experiences Manager at Páramo Presenta Bogotá
December 1, 2022 - June 1, 2024
Marketing and Experiences Manager for Sánchez Cervecería within Páramo Presenta’s marketing department. Responsible for booking artists and DJs (over 250 artists and DJs), curating music playlists, community management, coordination of marketing activations, and supervision of commercial and experiential areas.
Experiences Manager at Errante Cervecería Bogotá
July 1, 2021 - August 1, 2022
Programación de eventos musicales, culturales y de emprendimiento. Brand positioning. Coordination of logistics for corporate and private events. Planning and coordination of events for companies such as Quala S.A. and Super Ricas. Strategies for reaching new audiences through immersive experiences.
Music Director at My Zent S.A.S.
September 1, 2020 - Present
Initially composed, produced, and delivered a library of 600 songs, averaging 3 minutes in length, across 6 different musical genres for 11 Bancolombia branches. Also curated music playlists for commercial venues. Worked on brand positioning through sound products such as jingles, audio logos, and audio messages.
Director and Founder at El Chamán Bogotá
February 1, 2018 - March 31, 2020
El Chamán is a platform promoting and supports emerging and independent talents; production, booking, and administration; organized over 200 shows with local and international artists; network with independent music events.
Sound Acoustic Design at Independent Bogotá
February 1, 2018 - Present
Sound design for different types of spaces, including El Chamán – Music venue, Errante Cervecería, Yerbabuena Farmers Market, Clínica Woxel, and other cultural spaces.
Music Producer at LAIKA 03 S.A.S.
February 1, 2016 - February 1, 2018
Production of music for commercials, radio, digital, and documentaries. Worked with agencies such as McCann, Ogilvy, Geometry, Sancho BBDO, Grey, MullenLowe, DDB. Includes sound design, mixing, recording, finalization, and direction of musicians and voice actors.
Jury Member at IDARTES (Instituto Distrital de las Artes)
April 1, 2025 - August 31, 2025
Jury member for IDARTES grants: Live Music Circuits & Conexión Mundo 2025.
Director y Fundador at El Chamán
February 1, 2018 - March 31, 2020
Founder and General Manager of a platform promoting emerging talents; responsible for production, booking, and administration of the space. Organized over 200 shows with local and international artists; secured sponsorships and supported cultural exchange.

Education

Master’s degree in Cultural Studies at Pontificia Universidad Javeriana
August 1, 2020 - October 1, 2022
Bachelor's degree in Music with a focus on Audio Production and Minor in Business Administration at Universidad de Los Andes
August 1, 2011 - October 1, 2015
Master’s Degree in Cultural Studies at Pontificia Universidad Javeriana
August 1, 2020 - October 1, 2022
Bachelor’s Degree in Music (Audio Production) with Minor in Business Administration at Universidad de Los Andes
August 1, 2011 - October 1, 2015

Qualifications

Grado Cum Laude
October 1, 2022 - February 2, 2026

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality