DOVU: Editorial Illustrations
Antonio Ventura Vercher
Published
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Dovu is a London company dedicated to sustainable mobility through cities through blockchain technology.
Through the song “The 12 Days of Christmas” and by launching a new product during the 2018 campaign, each of the ‘12 Days of Dovu’ would send their beta testers an amount of cryptocurrency, accompanied by an illustration that would highlight something about the company.
The artwork did NOT have to be Christmassy, so that it can live beyond the end of the release, but it had to reference the original song.
The result was 12 quick, on-time Illustrations that communicated all those values they wanted to convey.
It was an outstanding campaign within the company. #graphicdesigner #illustrator