Hi my name is Torin! I have 7 years of experience in digital marketing and SEO. I've built campaigns of all sizes, managed teams, and done everything in between.

Hi my name is Torin! I have 7 years of experience in digital marketing and SEO. I've built campaigns of all sizes, managed teams, and done everything in between.

Available to hire

Hi my name is Torin! I have 7 years of experience in digital marketing and SEO. I’ve built campaigns of all sizes, managed teams, and done everything in between.

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
See more

Language

English
Fluent
Arabic
Beginner

Work Experience

SEO, GEO Specialist & Consultant at Self-Employed
December 1, 2024 - Present
Developed and implemented comprehensive SEO and digital marketing strategies for businesses across industries, focusing on technical SEO, AI visibility, schema markup, Google Business Profiles, and link structure. Conducted thorough SEO audits using tools such as Ahrefs, SEMrush, Screaming Frog, Claude, Perplexity, and manual competitive research. Collaborated with clients to drive holistic growth beyond SEO, including review generation and social media. Researched and utilized multiple AI tools for efficient workflows and content creation.
SEO Analyst at RYNO Strategic Solutions, LLC (Remote)
May 1, 2023 - November 1, 2024
Developed and implemented Local SEO strategies alongside SEO Strategists and Account Managers for home service businesses across the US and Canada. Conducted audits and optimization to improve month-over-month and year-over-year performance. Presented monthly progress and performance reports, with transparency. Used Google Analytics, Search Console, BrightLocal, SEMrush and Screaming Frog to identify opportunities and conduct competitive research. Managed strategies and workload for over 50 local business clients.
SEO Team Lead at Search Bloom (Remote)
May 1, 2022 - September 1, 2022
Led regular 1-on-1s and team meetings, improved internal processes, and oversaw hiring decisions. Managed team performance and addressed partner issues to ensure quality work and expectations were met. Coordinated with Development and Content departments and leveraged CMS knowledge (WordPress, Shopify).
Senior SEO Analyst at Search Bloom (Remote)
June 1, 2021 - May 1, 2022
Created and executed SEO strategies for partners across Ecommerce, National, and Local campaigns. Performed keyword research, technical optimizations, on-page and off-page SEO, and content strategy. Maintained ongoing client communication with monthly reports and bi-weekly strategy meetings. Collaborated with Development and Content teams; experienced with WordPress and Shopify; tools included Google Analytics, Search Console, Google Business Profile (GBP), RankRanger, Screaming Frog, Google Tag Manager, Ahrefs, SEMrush, Surfer SEO, Majestic.
SEO Analyst at WEO Media Dental Marketing
August 1, 2019 - June 1, 2021
Managed ongoing local SEO for over 60 clients. Planned and organized tasks, trained junior and specialist team members, and optimized website content, Google My Business profiles, Bing profiles, and Apple Maps listings. Conducted keyword analysis and utilized schema; used Google Search Console, Google Analytics, Moz, BrightLocal, Screaming Frog, among others. Contributed to in-house Marketing Team and created educational YouTube videos for the company.

Education

Bachelor of Arts in English at Portland State University
January 1, 2015 - January 1, 2017
Intro to Programming Certification at Epicodus
January 1, 2018 - April 24, 2026

Qualifications

Intro to Programming Certification
January 1, 2018 - April 24, 2026
SEO Specialist Certification — Talogy (Remote)
November 1, 2022 - May 1, 2023

Industry Experience

Professional Services, Software & Internet, Media & Entertainment