Tyler Riedal is an engineering professional with nearly a decade of experience building high-quality web and native applications. Currently a Frontend Lead at United Parks & Resorts, he combines hands-on technical depth with the ability to set technical direction, manage stakeholders, and bring structure to ambiguous problems. Over his career, Tyler has driven measurable business impact—generating a $3M annual revenue increase through international billing systems in a native app payment flow, delivering a lead-generation platform responsible for $18M in sales, and boosting lead conversion rates by 15% through data-driven A/B testing. He's led technical re-architectures, championed continuous delivery and PR-based ephemeral environments, and consistently pushed for high automated test coverage across critical e-commerce and payment flows. His technical toolkit spans TypeScript, JavaScript, Python, and Ruby, with deep expertise in React, React Native, Node.js, GraphQL, and the broader modern web stack. Tyler pairs full-stack versatility with a track record of shipping products that move the bottom line.

Tyler Riedal

Tyler Riedal is an engineering professional with nearly a decade of experience building high-quality web and native applications. Currently a Frontend Lead at United Parks & Resorts, he combines hands-on technical depth with the ability to set technical direction, manage stakeholders, and bring structure to ambiguous problems. Over his career, Tyler has driven measurable business impact—generating a $3M annual revenue increase through international billing systems in a native app payment flow, delivering a lead-generation platform responsible for $18M in sales, and boosting lead conversion rates by 15% through data-driven A/B testing. He's led technical re-architectures, championed continuous delivery and PR-based ephemeral environments, and consistently pushed for high automated test coverage across critical e-commerce and payment flows. His technical toolkit spans TypeScript, JavaScript, Python, and Ruby, with deep expertise in React, React Native, Node.js, GraphQL, and the broader modern web stack. Tyler pairs full-stack versatility with a track record of shipping products that move the bottom line.

Available to hire

Tyler Riedal is an engineering professional with nearly a decade of experience building high-quality web and native applications. Currently a Frontend Lead at United Parks & Resorts, he combines hands-on technical depth with the ability to set technical direction, manage stakeholders, and bring structure to ambiguous problems.

Over his career, Tyler has driven measurable business impact—generating a $3M annual revenue increase through international billing systems in a native app payment flow, delivering a lead-generation platform responsible for $18M in sales, and boosting lead conversion rates by 15% through data-driven A/B testing. He’s led technical re-architectures, championed continuous delivery and PR-based ephemeral environments, and consistently pushed for high automated test coverage across critical e-commerce and payment flows.

His technical toolkit spans TypeScript, JavaScript, Python, and Ruby, with deep expertise in React, React Native, Node.js, GraphQL, and the broader modern web stack. Tyler pairs full-stack versatility with a track record of shipping products that move the bottom line.

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Expert
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Work Experience

Frontend Lead at United Parks & Resorts
April 1, 2022 - Present
Collaborated with product to define project scope, objectives, and roadmap for large feature sets. Enhanced team productivity through effective leadership of technical re-architecture of mobile applications and cross-training of the development team. Spearheaded the implementation of teamwide continuous delivery processes on web surfaces, significantly increasing production deployment frequency. Generated a $3M annual revenue increase by conceptualizing and developing international billing systems within native app payment flow. Successfully reduced production bugs by 15% by introducing pull request-based ephemeral environments, resulting in a streamlined and error-free deployment process. Achieved 100% automated test coverage for significant e-commerce flows, minimizing checkout and payment-related production bugs. Jumped in to patch Swift, Kotlin, and C# systems where possible.
Independent Consultant at Self-Employed
June 1, 2020 - April 1, 2022
Orchestrated the preparation and management of domestic and offshore teams to deliver a lead generation platform for a client, resulting in $18M in sales since inception. Built using Python and Django. Engineered a cataloging platform for watchtradingacademy.com, enabling 1,500 members to source profitable pre-owned watch deals. Built using VueJS and NodeJS.
Software Engineer at Raymond James Financial
May 1, 2017 - December 1, 2017
Built next-generation financial advisor software platform using Angular and NodeJS to streamline operations for over 5,000 internal financial advisors. Designed and implemented a reusable component and services library that has been leveraged by over a half dozen cross-functional teams, promoting consistency and efficiency across the organization.
Senior Software Engineer at Celerity IT, LLC
May 1, 2017 - July 1, 2018
Contracted out to Rent Group. Within six months, successfully delivered 100% feature parity while coordinating the transition of rent.com from a legacy Ruby on Rails codebase to a React/GraphQL stack. Leveraged data-driven A/B testing using Optimizely to optimize lead conversion rates, resulting in a 15% conversion increase. Achieved 95% unit test coverage of the project using Jest and Nightwatch, ensuring comprehensive test coverage and minimizing the potential for production bugs.
Software Engineer at Mad Mobile
March 1, 2016 - May 1, 2017
Successfully integrated a comprehensive mPOS SAAS product with Books-A-Million. Built key features and provided exceptional support for enterprise clients’ mobile websites, including AutoNation, Aeropostale, Books-A-Million, Bealls Florida, Payless, and Interstate Batteries, ensuring optimal website performance and customer satisfaction. Developed and maintained native iOS and Android applications for high-profile clients, including AutoNation, Aeropostale, and Musician’s Friend.

Education

Bachelor of Science at University of South Florida
January 1, 2013 - January 1, 2017

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Experience Level

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