I close the gap between strategy and execution. Senior marketer, 12+ years across global FMCG (Coca-Cola), hypergrowth tech (Deliveroo), and agencies, turning ambiguous growth goals into clear systems, sharp creative, and work that ships. Most marketers can brief. Fewer can build. I led the cultural platform that made Keri the #1 juice brand in New Zealand, helped take Wilkins to #1 water in the Philippines, and redesigned a production model that cut agency costs 70% while tripling output. Earlier I rebuilt Deliveroo's CRM hands-on in Braze and launched an Animal Crossing activation that won a Spikes Asia award on zero media spend. Brand and content strategy, social, CRM, creative direction. I move fast and stay close to the build.…I close the gap between strategy and execution. Senior marketer, 12+ years across global FMCG (Coca-Cola), hypergrowth tech (Deliveroo), and agencies, turning ambiguous growth goals into clear systems, sharp creative, and work that ships. Most marketers can brief. Fewer can build. I led the cultural platform that made Keri the #1 juice brand in New Zealand, helped take Wilkins to #1 water in the Philippines, and redesigned a production model that cut agency costs 70% while tripling output. Earlier I rebuilt Deliveroo's CRM hands-on in Braze and launched an Animal Crossing activation that won a Spikes Asia award on zero media spend. Brand and content strategy, social, CRM, creative direction. I move fast and stay close to the build.WWWW…