Tugberk Karabasak
I'm a marketing PhD candidate with expertise in digital consumer behavior, AI-driven communication, and performance marketing.
About
I’m a marketing PhD candidate with expertise in digital consumer behavior, AI-driven communication, and performance marketing. I have hands-on experience managing data-driven campaigns, SEO strategy, and analytics optimization, combining academic insight with practical execution in social media and digital marketing.
- 4 years' experience
- Joined March 2026
Skills· 3
Languages
- TurkishFluent
- EnglishAdvanced
Industry experience
- Software & Internet
- Media & Entertainment
- Education
- Professional Services
- Retail
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Work experience· 4 roles
Managed social media content with Meta Business Suite to boost brand visibility and engagement; executed digital campaigns using PràPazar, Google Ads, and SEMrush to drive traffic and conversions; analyzed performance with Google Analytics to optimize strategies and achieve KPIs.
Managed social media campaigns remotely, improving engagement and brand presence; executed campaigns with Google Ads and SEO measures; produced content and tracked KPIs.
Manual functional and regression testing on web and mobile applications; identified and documented bugs; contributed to test case execution and product stability.
Education
Certifications and awards
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