User Experience Designer at Emailsoftly

Redesigning the end-to-end marketing website, introducing new feature pages and a cohesive visual system, increasing new user sign-ups by 20%. Designing UX/UI for key product features including the Shopify dashboard, onboarding flow, and platform sidebar system. Building a scalable AI-driven design system with 200+ components enabling automated email generation, increasing user retention and paid conversions.

Founder at Way Product Designer

Redesigned end-to-end responsive web user experiences for an AI education guidance page. Improved usability by 10% and increased retention by 20% by refining key user flows and redesigning the web homepage for new feature launches. Optimized the pricing flow across web and platform, driving a 15% increase in subscription conversions.

UI UX Designer at College Sauce

Led end-to-end UX design for a 0-to-1 mobile app from research to visual strategy, delivering a user-centered solution. Created wireframes and prototypes to communicate ideas and iterate quickly, securing approval across 3 MVP design iterations. Collaborated with designers and developers to launch a student platform for UCSB and SBCC, supporting 3,000+ users and increasing engagement by 30%.

UI/UX Designer at College Sauce

Led end-to-end UX design for a 0-to-1 mobile app from research to visual strategy, delivering a user-centered solution. Created wireframes and prototypes to communicate ideas and iterate across 3 MVP design iterations. Collaborated with designers and developers to launch a student platform for UCSB and SBCC, supporting 3,000+ users and increasing engagement by 30%.