Tim Wearing

Built and led the in-house video and production department from the ground up, establishing equipment, workflows, and creative standards to support campaigns, executive communications, and ongoing digital content during a period of more than 6,000% company growth. Led and executed brand creative across video, design, photography, and long form storytelling, directing shoots and developing integrated assets across web and social, contributing to 75% LinkedIn growth and 35% Instagram growth during tenure. Created and hosted the "Building Healthy" podcast from concept through distribution, expanding executive thought leadership and brand visibility as the company ranked 20th in the Deloitte Technology Fast 50 and was named the fastest growing company in BC for 2025 by Business in Vancouver.

Built an in-house live action video and photography studio to support global marketing and executive communications. Defined equipment needs, production work flows, and visual standards to increase speed, quality, and internal capability. Wrote, directed, edited, and produced brand and product videos for a global cybersecurity audience, translating complex technical concepts into clear visual stories for customers and partners.

Built the company’s marketing and creative function from the ground up during a period of rapid expansion, when the company was ranked 45th fastest growing in Canada on the Profit 500, establishing brand positioning, visual identity, and communication strategy to support growth. Led the rebrand from dPoint Technologies to CORE following its acquisition by Zehnder and merger with a German sister company under the same ownership, developing the unified brand strategy, visual identity, and comprehensive Brand Style Guide to align teams across markets. Directed all creative across digital and print, producing campaigns, product materials, trade show assets, instructional media, and video content that strengthened brand recognition and supported sales growth.