Denise Ashtyn E. Tapnio

Available to hire

I am a digital marketing professional with a passion for creating engaging content and managing social media strategies.

About

I am a digital marketing professional with a passion for creating engaging content and managing social media strategies. I thrive in collaborative environments and enjoy leveraging data to enhance brand visibility and reach. My journey has taken me across various roles in marketing, fueling my expertise in quality control and community engagement.

  • 10 years' experience
  • Joined April 2026

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Professional Services
  • Retail
  • Consumer Goods

Work experience· 7 roles

Social Media Manager · StoryyJun 2022 – Apr 2026 · 3 yrs 11 mos

Reviewed and approved video and graphic content to ensure accuracy, brand alignment, and platform-specific compliance. Conducted detailed quality checks on audio, video, and visual assets, maintaining high production standards and identifying inconsistencies. Edited and optimized captions, subtitles, and on-screen text for clarity, tone, grammar, and audience engagement. Scheduled and published content across multiple platforms using Metricool, ensuring timely and consistent delivery. Managed project timelines and coordinated tasks to ensure all deliverables were completed on schedule.

Lead Placement Officer · First Step Manpower AgencyJun 2020 – Jun 2022 · 2 yrs 1 mo

Sourced and reached out to qualified candidates for current open roles to be deployed to the Middle East. Coordinated the hiring process from end to end and fulfilled requirements before deployment (POEA processing, TESDA, OWWA, etc.). Partnered with hiring managers from different countries to determine staffing needs. Recruited to direct HR for Saudi Arabia and newly launched international operations, collaborating with directors and senior executives to develop new initiatives and mobilize talent.

Lead Content Marketing Analyst · Be Global E-commerce CorporationJun 2019 – Jun 2020 · 1 yr 1 mo

Handled Shopee & Lazada seller centers for different companies, including content creation for product descriptions, daily feeds, and message blasts. Established editorial voice, determined content needs, channel selection, and distribution within the company and for acquired clients. Managed day-to-day social media planning from calendar to graphics oversight. Wrote, edited, and published content across brand profiles and partner channels to enhance visibility and engagement.

Content Marketing Strategist · Be Global E-commerce CorporationMar 2019 – Jun 2019 · 4 mos
Digital Marketing Strategist · XSM Digital Marketing AgencyAug 2018 – Jan 2019 · 6 mos
Digital Marketing Strategist · 2019 XSM Digital Marketing AgencyAug 2018 – Jan 2019 · 6 mos
Marketing Intern · M2.0 Communications Marketing AgencyMay 2012 – Jul 2015 · 3 yrs 3 mos

Education

Bachelor of Science in Business Administration, Major in Marketing and Corporate Communications · San Beda University, Manila2014 – 2018
High School Diploma · Polytechnic University of the Philippines Laboratory High School, Sta. Mesa, Manila2030 – 2026
Bachelor of Science in Business Administration Major in Marketing and Corporate Communications · San Beda University2014 – 2018
High School · Polytechnic University of the Philippines2010 – 2014

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