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I am a digital marketing professional with a passion for creating engaging content and managing social media strategies. I thrive in collaborative environments and enjoy leveraging data to enhance brand visibility and reach. My journey has taken me across various roles in marketing, fueling my expertise in quality control and community engagement.…

Denise Ashtyn E. Tapnio

Social Media Manager, Content Creator, Copywriter, +2

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I am a digital marketing professional with a passion for creating engaging content and managing social media strategies. I thrive in collaborative environments and enjoy leveraging data to enhance brand visibility and reach. My journey has taken me across various roles in marketing, fueling my expertise in quality control and community engagement.…

Available to hire

I am a digital marketing professional with a passion for creating engaging content and managing social media strategies. I thrive in collaborative environments and enjoy leveraging data to enhance brand visibility and reach. My journey has taken me across various roles in marketing, fueling my expertise in quality control and community engagement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Social Media Manager at Storyy

June 1, 2022 - April 1, 2026

Reviewed and approved video and graphic content to ensure accuracy, brand alignment, and platform-specific compliance. Conducted detailed quality checks on audio, video, and visual assets, maintaining high production standards and identifying inconsistencies. Edited and optimized captions, subtitles, and on-screen text for clarity, tone, grammar, and audience engagement. Scheduled and published content across multiple platforms using Metricool, ensuring timely and consistent delivery. Managed project timelines and coordinated tasks to ensure all deliverables were completed on schedule.

Lead Placement Officer at First Step Manpower Agency

June 1, 2020 - June 1, 2022

Sourced and reached out to qualified candidates for current open roles to be deployed to the Middle East. Coordinated the hiring process from end to end and fulfilled requirements before deployment (POEA processing, TESDA, OWWA, etc.). Partnered with hiring managers from different countries to determine staffing needs. Recruited to direct HR for Saudi Arabia and newly launched international operations, collaborating with directors and senior executives to develop new initiatives and mobilize talent.

Lead Content Marketing Analyst at Be Global E-commerce Corporation

June 1, 2019 - June 1, 2020

Handled Shopee & Lazada seller centers for different companies, including content creation for product descriptions, daily feeds, and message blasts. Established editorial voice, determined content needs, channel selection, and distribution within the company and for acquired clients. Managed day-to-day social media planning from calendar to graphics oversight. Wrote, edited, and published content across brand profiles and partner channels to enhance visibility and engagement.

Digital Marketing Strategist at 2019 XSM Digital Marketing Agency

August 1, 2018 - January 1, 2019

Managed and produced high-quality content for multiple clients using tools like Facebook Ads management. Built editorial voice, defined content needs, and planned distribution across brand channels. Executed day-to-day social media management from planning to graphics oversight. Wrote and published content across brand and partner channels to boost brand awareness.

Marketing Intern at M2.0 Communications Marketing Agency

May 1, 2012 - July 1, 2015

Assisted the marketing team in generating high-quality content for various companies. Planned storylines for informative video ads, drafted content calendars for social media (Facebook, Instagram), and used web analytics tools (e.g., Google Analytics) to track data and inform conclusions.

Content Marketing Strategist at Be Global E-commerce Corporation

March 1, 2019 - June 1, 2019

Created and managed marketing strategies to enhance client visibility and engagement, specializing in social media and content marketing.

Digital Marketing Strategist at XSM Digital Marketing Agency

August 1, 2018 - January 1, 2019

Managing, creating, and publishing original high-quality content for different acquired clients. Planning public relations and stakeholder management through events management.