Available to hire
I’m a creative professional with over 10 years of experience in marketing communication and brand design. My passion lies in creating meaningful visual identities and events that connect emotionally with people.
Experience Level
Language
Indonesian
Fluent
English
Intermediate
Work Experience
Marketing Communications Officer at PT Dinamika Cahaya Pustaka
January 1, 2022 - November 15, 2025Lead strategic brand communication and creative direction for a national Qur’an publishing company. Managed marketing campaigns, visual branding, and national exhibitions. Collaborated with public figures and religious leaders to strengthen brand presence. Directed design production for print, packaging, and social media assets. Increased engagement and sales visibility through integrated space marketing approach.
Graphic Designer at PT Sygma Daya Insani (SDI.ID)
January 1, 2022 - January 1, 2022Developed creative concepts and design systems for Islamic education and publishing brands. Designed exhibition booths, event branding, and campaign materials. Led the creative direction for the IBF 2020 Exhibition Booth, attracting 3,000+ visitors. Produced product branding and annual calendar designs that strengthened SDI’s brand identity. Collaborated with cross-functional teams to deliver cohesive marketing visuals.
Retail Design Lead – Restaurant Development at PT Sygma Daya Insani (SDI.ID)
January 1, 2022 - January 1, 2022Led end-to-end design development for new restaurant branches, from initial concept sketches to 3D visualizations using SketchUp. Designed functional, customer-centric layouts that aligned with brand identity and optimized operational flow. Ensured all design implementations complied with HSE standards specific to the F&B industry. Supervised on-site construction, collaborating closely with contractors and internal teams to maintain design integrity and on-time delivery. Delivered consistent brand experiences through cohesive spatial and interior design across multiple locations in Indonesia.
Junior Interior Designer at PT Cipta Rasa Sempurna
January 1, 2018 - January 1, 2018Designed interior concepts and layouts for hospitality projects; collaborated with teams to deliver functional spaces.
Visual Merchandiser & Store Development Designer at PT Jusindo SumberPrakarsa
January 1, 2015 - January 1, 2015Created in-store visual displays and store layout guidelines for multiple retail outlets across West Java. Collaborated with the Store Development team for interior setup, fixture design, and brand zone planning. Ensured visual merchandising standards and supported seasonal campaign rollouts and window display executions in collaboration with HQ team.
Marketing Communications Officer at PT. Jusindo SumberPrakarsa
January 1, 2022 - November 15, 2025Worked on various marketing communication strategies and brand design projects to enhance brand visibility and engagement.
Visual Merchandiser & Store Development Designer at PT Dinamika Cahaya Pustaka
December 31, 2015 - December 31, 2015Designed visual displays and store layouts to improve customer engagement and sales.
Junior Interior Designer at PT Cipta Rasa Sempurna
December 31, 2018 - December 31, 2018Assisted in the design and execution of interior design projects, focusing on aesthetic and functional aspects.
Graphic Designer at PT Sygma Daya Insani (SDI)
December 31, 2022 - December 31, 2022Created visual content for various marketing materials and digital platforms to support brand identity.
Education
Bachelor’s Degree in Visual Communication Design at ARS International University – Bandung
January 11, 2030 - January 1, 2007Bachelor’s Degree at ARS International University
January 1, 2007 - December 31, 2007Qualifications
Industry Experience
Media & Entertainment, Education, Professional Services, Retail, Other
Experience Level
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