I am a UI/UX Designer with over six years of experience creating thoughtful, user-centered digital experiences for fintech products, AI-powered credit platforms, and marketing websites. I enjoy simplifying complex ideas into intuitive, easy-to-use designs. I'm comfortable working closely with product managers and engineers, building scalable design systems, and using tools like Figma and AI-assisted design to deliver consistent, high-quality work efficiently.

Urmi Umradiya

I am a UI/UX Designer with over six years of experience creating thoughtful, user-centered digital experiences for fintech products, AI-powered credit platforms, and marketing websites. I enjoy simplifying complex ideas into intuitive, easy-to-use designs. I'm comfortable working closely with product managers and engineers, building scalable design systems, and using tools like Figma and AI-assisted design to deliver consistent, high-quality work efficiently.

Available to hire

I am a UI/UX Designer with over six years of experience creating thoughtful, user-centered digital experiences for fintech products, AI-powered credit platforms, and marketing websites.
I enjoy simplifying complex ideas into intuitive, easy-to-use designs. I’m comfortable working closely with product managers and engineers, building scalable design systems, and using tools like Figma and AI-assisted design to deliver consistent, high-quality work efficiently.

See more

Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Senior UI UX Designer at Accumn - A Yubi Company
October 1, 2022 - October 1, 2025
Led end-to-end UX/UI design for credit underwriting and AI-driven financial products, contributing to a 20% reduction in processing time and improved operational efficiency. Restructured large-scale products (Insight/Databook), streamlining core workflows and achieving a 35–40% improvement in operational efficiency. Conducted UX audits and design improvements for complex financial workflows. Developed and scaled responsive design frameworks, increasing mobile accessibility by 30% across web and mobile platforms. Designed, documented, and maintained scalable design systems, ensuring UI consistency and accessibility compliance while reducing design-to-development time by 30%. Collaborated cross-functionally with product managers, engineers, and stakeholders through regular design reviews to ensure technical feasibility and delivery.
UI UX Designer at Group8a
May 1, 2022 - August 1, 2022
Improved navigation and accessibility (mega menu) for Pro Standard, driving 35% conversions, 40% revenue, and 50% mobile engagement. Created and upheld responsive marketing websites and digital assets focused on brand consistency and conversion optimization. Redesigned DanceBody’s website and booking flow, increasing bookings by 45% and online revenue by 50%.
UI UX Designer at Webindia INC
February 1, 2021 - April 1, 2022
Planned the end-to-end design of marketing and in-house websites, delivering responsive, visually consistent, and user-centric digital experiences. Updated and standardized branding materials for social and digital campaigns, reducing creative turnaround time by 30% while maintaining brand consistency.
UI UX Designer at Credencys Solutions INC
August 1, 2020 - January 1, 2021
Re vamped a scalable mega menu for Credencys, improving navigation clarity and visual consistency across website layouts and infographic sections. Delivered end-to-end e-commerce design from information architecture and user flows to high-fidelity UI and developer handoff, optimizing usability and conversion through cross-functional collaboration.
UI UX Designer at Orange Technolabs Private Limited
August 1, 2019 - August 1, 2020
Planned and restructured an internal HR management product across web and mobile, improving core workflows, usability, and visual consistency. Created high-impact marketing collateral for attendance machine products and delivered end-to-end product design for client web and mobile applications.
UI UX Designer (Intern) at Vethics
April 1, 2019 - July 1, 2019
Designed marketing websites and branding assets for clients and internal teams. Created social media creatives aligned with brand guidelines for internal company channels. Strengthened UX, UI, and visual design skills through continuous learning and experimentation.

Education

Bachelor of Computer Engineering at Gujarat Technological University
June 1, 2015 - June 1, 2019
Google UX Design Certificate at Google UX Design Education
January 11, 2030 - April 10, 2026

Qualifications

Google UX Design Certificate
January 11, 2030 - April 10, 2026

Industry Experience

Financial Services, Software & Internet, Professional Services

Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate