Miles Mosia
I’m a results-driven Paid Social and PPC Advertising Specialist with hands-on experience building, structuring, and optimizing digital advertising campaigns across Meta Ads and Google Ads.
About
I’m a results-driven Paid Social and PPC Advertising Specialist with hands-on experience building, structuring, and optimizing digital advertising campaigns across Meta Ads and Google Ads. I excel at audience targeting, funnel-based campaign structures (TOF, MOF, BOF), ad creative testing, and performance analysis. I’m highly motivated, data-driven, and eager to grow within a performance marketing team.
I’m passionate about turning data into actionable insights, optimizing campaigns for maximum impact, and staying up to date with the latest platform updates and best practices in paid media. I thrive in collaborative environments and am comfortable working independently to deliver measurable results.
- 2 years' experience
- Joined December 2025
Industry experience
- Software & Internet
- Media & Entertainment
- Professional Services
More experts in Vanderbijlpark, South Africa
- Content Creators for hire in Vanderbijlpark, South Africa
- Digital Marketers for hire in Vanderbijlpark, South Africa
- Growth Marketers for hire in Vanderbijlpark, South Africa
- Marketing Strategists for hire in Vanderbijlpark, South Africa
- PPC Managers for hire in Vanderbijlpark, South Africa
- Performance Marketers for hire in Vanderbijlpark, South Africa
- Social Media Managers for hire in Vanderbijlpark, South Africa
Work experience
Planned, built, and managed paid advertising campaigns across Meta Ads (Facebook & Instagram) and Google Ads. Implemented full-funnel structures (TOF, MOF, BOF), conducted audience research, and performed ad copywriting and creative testing to boost CTR and conversions. Monitored performance via analytics dashboards and optimized campaigns toward key metrics (CTR, CPC, CPA, ROAS).
Planned, built, and managed paid advertising campaigns across Meta Ads (Facebook & Instagram) and Google Ads. Structured campaigns using full-funnel strategies (Top, Middle, and Bottom of Funnel). Conducted audience research and targeting to improve relevance and engagement. Assisted with ad copywriting and creative testing to improve click-through and conversion rates. Monitored campaign performance using platform analytics and reporting dashboards. Optimized campaigns based on key performance indicators (CTR, CPC, CPA, ROAS). Stayed up to date with platform updates, trends, and best practices in paid media.
Education
Hire Miles Mosia today
Post a job and invite Miles, or contact them directly. No hidden commission.