Available to hire
Hi, I’m Harsh Aggarwal—a global marketing and international business professional with hands-on experience in global marketing operations, CRM campaign execution, and market localization across Europe, India, and beyond.
I specialize in turning data into growth—leveraging tools like Tableau, Salesforce, and HubSpot to deliver insights that drive customer engagement and ROI in international markets. I enjoy collaborating with cross-functional teams to craft market-adapted brand messaging and scalable marketing operations.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Advanced
German
Intermediate
Work Experience
Working Student – Global Marketing Operations at Wolt
April 30, 2025 - October 7, 2025Localized marketing assets to strengthen brand visibility and customer engagement in Germany. Executed multi-channel CRM campaigns to drive acquisition, retention, and promotions. Analyzed campaign performance with A/B testing, improving conversion rates and ROI. Coordinated with global and regional teams to ensure consistent, market-adapted brand messaging.
Working Student – Global Marketing Operations at Wolt
April 30, 2025 - August 4, 2025Designed and localized in-app visuals and banners for Germany and global campaigns. Executed CRM touchpoints including newsletters, push notifications, and promo codes for users and merchants. Monitored ad campaigns, analyzed A/B tests, and supported performance reporting. Collaborated with CRM, content, and operations teams to align marketing execution across regions.
Working Student – Global Marketing Operations at Wolt
April 1, 2025 - August 20, 2025Created and localized marketing assets to boost brand visibility and customer engagement in the German market. Executed multi-channel CRM campaigns aimed at driving user acquisition, retention, and merchant promotions. Analyzed campaign performance through A/B testing and reporting to generate insights that optimized conversion rates and marketing ROI. Collaborated with global and regional teams to align brand messaging, ensure campaign consistency, and adapt strategies to local market needs.
Working Student – Performance Marketing at Amazon
July 31, 2023 - August 4, 2025Analyzed consumer behavior and delivery trends to support EU performance marketing efforts. Monitored Amazon Advertising campaigns for alignment, compliance, and effectiveness. Tracked KPIs and identified growth opportunities using internal analytics tools. Supported weekly marketing reports and campaign optimization meetings.
Working Student – Performance Marketing at Amazon
July 1, 2023 - August 20, 2025Analyzed consumer behavior and delivery trends to support performance marketing efforts across the EU market. Monitored Amazon Advertising campaigns for alignment, compliance, and effectiveness. Tracked KPIs and identified growth opportunities using internal analytics tools. Supported weekly marketing reports and campaign optimization meetings.
Business Development Associate at Brewin Cafe
September 30, 2021 - August 4, 2025Increased sales by 45% by optimizing conversion funnels and identifying new growth channels. Improved 300+ product listings with SEO enhancements, boosting organic traffic by 60%. Reduced Customer Acquisition Cost (CAC) by 25% through performance tracking and campaign adjustments. Launched seasonal campaigns that improved engagement on pages by 35%.
Business Development Associate at Brewin Cafe
September 1, 2021 - October 7, 2025Increased sales by 45% by optimizing conversion funnels and identifying new growth channels. Improved 300+ product listings with SEO enhancements, boosting organic traffic by 60%. Reduced CAC by 25% using performance tracking and campaign adjustments. Launched seasonal campaigns, improving engagement on pages by 35%.
Business Development Associate at Brewin Cafe
September 1, 2021 - August 20, 2025Increased sales by 45% through optimizing conversion funnels and identifying new growth channels. Improved over 300 product listings with SEO enhancements, boosting organic traffic by 60%. Reduced customer acquisition cost by 25% using performance tracking and campaign adjustments. Launched seasonal campaigns that improved engagement on pages by 35%.
Business Development Intern at Katyni Buildtech Pvt Ltd
August 31, 2019 - August 4, 2025Assisted in evaluating land acquisition opportunities based on market trends and ROI potential. Supported sales team in structuring pitches for three new residential development projects. Reduced acquisition costs by 25% through targeted performance tracking and strategy. Built local partnerships to expand brand reach and drive customer engagement.
Business Development Intern at Katyni Buildtech Pvt Ltd
August 1, 2019 - October 7, 2025Assisted in evaluating land acquisition opportunities based on market trends and ROI potential. Supported sales team in structuring pitches for 3 new residential development projects. Reduced acquisition costs by 25% through targeted performance tracking and strategy. Built local partnerships to expand brand reach and drive customer engagement.
Business Development Intern at Katyni Buildtech Pvt Ltd
August 1, 2019 - August 20, 2025Assisted in evaluating land acquisition opportunities based on market trends and ROI potential. Supported the sales team in structuring pitches for three new residential development projects. Reduced acquisition costs by 25% through targeted performance tracking and strategy. Built local partnerships to expand brand reach and drive customer engagement.
Education
Master’s in International Business Administration at European University Viadrina Germany
October 1, 2021 - August 4, 2025Master of Science in International Business at Eotvos Lorand University Hungary
September 1, 2023 - February 1, 2024Bachelor of Business Administration at Guru Gobind Singh Indraprastha University India
August 1, 2017 - September 1, 2020Master’s in International Business Administration at European University Viadrina Germany
October 1, 2021 - August 20, 2025Master of Science in International Business at Eotvos Lorand University Hungary
September 1, 2023 - February 1, 2024Bachelor of Business Administration at Guru Gobind Singh Indraprastha University India
August 1, 2017 - September 1, 2020Master of Science in International Business at European University Viadrina, Germany
October 1, 2021 - October 7, 2025Master of Science in International Business at Eötvös Loránd University (Exchange)
September 1, 2023 - February 1, 2024Bachelor of Business Administration at Guru Gobind Singh Indraprastha University, India
August 1, 2017 - September 1, 2020Qualifications
Industry Experience
Retail, Software & Internet, Real Estate & Construction, Professional Services, Transportation & Logistics, Education, Media & Entertainment
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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