I am a results-driven digital marketer with 4 years of experience scaling over 30 SMEs through high-impact digital strategies across Meta Ads, Google Ads, and TikTok Ads. I am passionate about leveraging paid media to achieve business goals and continuously improving performance through experimentation and innovation. I specialize in creating media plans, collaborating with campaign optimizers, and suggesting improvements in e-commerce layouts, customer journeys, CRM, product launches, content pillars, and ABC Analysis. I have achieved measurable results such as boosting sales by 37.57% and doubling pre-registrations for major international events through data-driven campaigns.

Kharis Sadr

I am a results-driven digital marketer with 4 years of experience scaling over 30 SMEs through high-impact digital strategies across Meta Ads, Google Ads, and TikTok Ads. I am passionate about leveraging paid media to achieve business goals and continuously improving performance through experimentation and innovation. I specialize in creating media plans, collaborating with campaign optimizers, and suggesting improvements in e-commerce layouts, customer journeys, CRM, product launches, content pillars, and ABC Analysis. I have achieved measurable results such as boosting sales by 37.57% and doubling pre-registrations for major international events through data-driven campaigns.

Available to hire

I am a results-driven digital marketer with 4 years of experience scaling over 30 SMEs through high-impact digital strategies across Meta Ads, Google Ads, and TikTok Ads. I am passionate about leveraging paid media to achieve business goals and continuously improving performance through experimentation and innovation. I specialize in creating media plans, collaborating with campaign optimizers, and suggesting improvements in e-commerce layouts, customer journeys, CRM, product launches, content pillars, and ABC Analysis. I have achieved measurable results such as boosting sales by 37.57% and doubling pre-registrations for major international events through data-driven campaigns.

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Language

English
Advanced

Work Experience

Project Manager - Integrate Ramadan 2023 at MGDVerse
February 28, 2023 - August 5, 2025
Led MGDVerse’s exclusive biannual event Integrate Ramadan 2023, equipping clients to maximize their businesses during the Ramadan festive season. Managed 16 high-performing team members, maintained an event budget of IDR 70 million, built partnerships with sponsors, and attracted over 200 attendees from about 100 SMEs. Facilitated the presence of Indonesia’s Minister of Tourism and Creative Economy, Sandiaga Uno, as a speaker.
Team Member - Integrate Ramadan 2022 at MGDVerse
March 31, 2022 - August 5, 2025
Created an industry report with strategies for MGDVerse clients for Ramadan 2022, including concept development, data collection, and analysis. Delivered the report during the Integrate Ramadan 2022 event attended by around 150 participants.
Campaign Optimizer at Informa Markets SEA
November 30, 2021 - August 5, 2025
Monitored, analyzed, and executed advertising campaigns for 13 clients using marketing tools such as Meta Ads, Google Ads, TikTok Ads, and In-App Marketplace Ads. Achieved significant revenue milestones, including generating IDR 1 billion for a local fashion brand.
Growth Hacker at MGDVerse
November 1, 2021 - Present
Managing over 20 clients across industries, developing and executing digital marketing strategies to optimize e-commerce performance. Creating media plans and collaborating with Campaign Optimizers. Improving e-commerce layouts, customer journeys, CRM, product launch strategy, content pillars, and ABC Analysis. Achieved a 37.57% sales increase and 115.67% ROAS on Mega Sales Day through targeted campaigns and innovative Meta Ads approaches. Doubled pre-registrations for a major international event via data-driven campaigns across Meta and Google platforms. Utilized tools like Meta Ads, TikTok Ads, Google Ads, Google Analytics, Google Suites, and In-App Marketplace Ads (Shopee, Tokopedia).

Education

Bachelor of Science in Forestry at Bogor Agricultural University
January 1, 2015 - January 1, 2020

Qualifications

Meta Blueprint Certification
January 1, 2022 - August 5, 2025
Meta Certified Media Buying Professional
January 1, 2022 - August 5, 2025
Meta Certified Media Planning Professional
October 1, 2022 - August 5, 2025

Industry Experience

Retail, Professional Services, Travel & Hospitality, Media & Entertainment, Other